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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chuck E. Cheese is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Chuck E. Cheese performance in the United States and how they change over time
See what factors influence Chuck E. Cheese performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Chuck E. Cheese' competitors in the United States
An analysis of Chuck E. Cheese' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference within the cafe and restaurant industry.
Chuck E. Cheese holds a leading position, ranking in the top 1% of brands. This reflects a strong market presence and high customer preference compared to its competitors like Hash House A Go Go, Yard House, Saltgrass Steak House, Talkin'Tacos, McAlister's Deli, and Miller's Ale House.
Customer satisfaction (CSAT) reflects customer loyalty and their inclination to recommend the brand, influencing long-term growth and brand reputation.
Overall customer satisfaction for Chuck E. Cheese is 64%, a decrease of 3.5 percentage points year-over-year. CSAT varies by state, with New Hampshire (92%) and Idaho (83%) showing the highest satisfaction, while Washington shows a slight decline. The trend over the monitored months shows fluctuations in customer satisfaction, indicating areas for improvement.
Average check reflects the amount customers spend per visit, impacting overall revenue and profitability, guiding menu pricing and promotional strategies.
The overall average check for Chuck E. Cheese is $39.60, down 2% year-over-year. Nevada has the highest average check at $58.20, while other states show lower averages. The average check saw a slight decrease during the monitored period, suggesting possible shifts in customer spending habits.
Outlet count indicates brand's reach and accessibility, influencing market share, brand visibility, and potential revenue streams across different geographic locations.
Chuck E. Cheese has 75 outlets in California, the most of any state, followed by Texas with 64 outlets and Florida with 32. This distribution shows a strong presence in larger states, suggesting a strategic focus on densely populated areas.
Identifying competitors is crucial for strategic benchmarking, revealing market dynamics, customer preferences, and opportunities for differentiation and growth.
McDonald's is the most frequently visited competitor by Chuck E. Cheese customers (19.58% cross-visitation), followed by Wendy's (6.55%), Chick-fil-A (6.36%), Taco Bell (6.18%), and Burger King (5.88%). This indicates that Chuck E. Cheese customers also frequent fast-food chains.
Analyzing traffic workload by hour helps optimize staffing, manage resources, and enhance customer experience during peak and off-peak periods throughout the day.
Traffic workload at Chuck E. Cheese peaks between 4 PM and 6 PM, with 44.05% and 45.16% of the daily traffic, respectively. The lowest traffic is during the early morning hours (12 AM to 8 AM) when the restaurant is closed.
Understanding consumer segments allows for targeted marketing, customized product offerings, and improved customer engagement based on demographic characteristics and preferences.
Women show a higher affinity (113 index) for Chuck E. Cheese compared to men (89 index). Among generations, Gen Y exhibits the highest affinity (106 index), suggesting that they are strongly represented among Chuck E. Cheese customers.