Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Carl's Jr. is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Carl's Jr. performance in the New Zealand and how they change over time
See what factors influence Carl's Jr. performance in the New Zealand and how they change over time
Available by subscription
Available by subscription
An analysis of Carl's Jr.' competitors in the New Zealand
An analysis of Carl's Jr.' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference through share of foot traffic in the Cafe & Restaurants industry.
Carl's Jr. is a leading brand in New Zealand's Cafe & Restaurants industry, ranking in the top 1% based on foot traffic between 2025-05-01 and 2025-07-31. This percentile signifies a strong market position relative to its peers like Hikari Teppanyaki Queenstown, Burger Station, Taco Bell, Gear Street Union, Ayrburn and Mapo88 Korean Dining Bar (all at 99 percentile), indicating high customer preference and competitive strength. Year-over-year performance is stable.
Customer satisfaction (CSAT) reflects brand perception, loyalty, and service quality, influencing customer retention and business growth.
Carl's Jr.'s overall customer satisfaction in New Zealand is 65%, a decrease of 5.1 percentage points year-over-year. Satisfaction varies by region, with Hawke's Bay at 100% (up 20pp) and Auckland at 62% (down 2.2pp). Manawatū-Whanganui experienced the largest decrease (-20.4pp). The CSAT dynamic data shows fluctuations throughout the reporting period with a range between 53.57% and 72.86%.
Average check (transaction value) indicates customer spending habits and pricing strategy effectiveness for revenue optimization.
The average check for Carl's Jr. in New Zealand is 25.8 NZD, a decrease of 2.1% year-over-year. Waikato has the highest average check at 31.2 NZD. Canterbury has the lowest average check at 20.6 NZD. Dynamic data show fluctuations from 23.38 NZD to 30.49 NZD during the period, influencing overall revenue.
Outlet count indicates brand presence, market penetration, and expansion strategy within a geographic area.
Carl's Jr. has a total of 18 outlets in New Zealand. Auckland has the highest number of outlets (10), followed by Canterbury and Waikato with 2 each. Hawke's Bay, Bay of Plenty, Manawatū-Whanganui and Gisborne each have 1 outlet. This distribution highlights Auckland as a key market.
Competitor analysis reveals market dynamics, competitive threats, and opportunities for differentiation and strategic positioning.
Carl's Jr.'s top competitors in New Zealand, based on customer cross-visitation, are McDonald's (25.73%), KFC (10.53%), Burger King (10.53%), Domino's Pizza (7.60%), and Pizza Hut (7.02%). This indicates that a significant portion of Carl's Jr.'s customers also visit these fast-food chains.
Traffic workload analysis by hours of day (HOD) optimizes staffing, resource allocation, and promotional timing to maximize efficiency.
Carl's Jr.'s peak traffic workload in New Zealand occurs between 12:00 PM and 7:00 PM, with the highest workload at 65.22% at 6:00 PM. Traffic is minimal between midnight and 8:00 AM. This information helps optimize staffing levels and promotions to align with customer demand during peak hours.
Consumer segment analysis by gender and generation informs targeted marketing and positioning strategies to enhance engagement.
Carl's Jr. consumers in New Zealand show higher affinity among men (109%) compared to women (88%). Gen Z (170%) and Gen Y (130%) are overrepresented among Carl's Jr.'s customer base relative to the average consumer. These segments show an elevated affinity.