Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Carl's Jr. is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Carl's Jr. performance in the Guatemala and how they change over time
See what factors influence Carl's Jr. performance in the Guatemala and how they change over time
Available by subscription
Available by subscription
An analysis of Carl's Jr.' competitors in the Guatemala
An analysis of Carl's Jr.' competitors in the Guatemala
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the industry.
Carl's Jr. in Guatemala holds a leading Market Performance percentile of 98, placing it in the top 2% of brands. This indicates a strong market presence compared to peers like Restaurante Santa Rita, El Rinconcito Español, Museo del Jamón, Circus Bar, Masil Antigua, and Chilis Guatemala, which are in the same percentile range. It shows a very strong competitive position.
Average check reveals customer spending habits and pricing power, critical for profitability and revenue optimization strategies.
The average check for Carl's Jr. in Guatemala is 102.5 GTQ, showing a minor increase of 0.1% compared to the previous year. This suggests stable spending per transaction within the Guatemala Department, indicating consistent customer behavior and price acceptance.
Outlet count indicates brand reach and expansion, reflecting investment and strategic growth within the market.
Carl's Jr. operates 2 outlets within the Guatemala Department. This number reflects the current physical presence and market coverage of the brand in this specific geographical area.
Identifying key competitors and cross-visitation patterns helps refine market strategies and understand customer preferences.
Top competitors for Carl's Jr. in Guatemala, based on customer cross-visitation, include San Martín (23.08%), McDonald's (19.23%), Burger King (15.38%), Pollo Campero (11.54%), and KFC (7.69%). This reveals shared customer base, indicating direct competitors.
Traffic workload by hour helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Carl's Jr. in Guatemala experiences peak traffic between 12 PM and 2 PM (hod 12-14), with the highest workload observed at 2 PM (61.21%). Traffic gradually increases from 9 AM, remains high through the afternoon, and starts decreasing after 6 PM.
Understanding consumer segments allows tailoring marketing efforts to specific demographics, enhancing engagement and conversion rates.
Carl's Jr.'s customer base in Guatemala shows affinity index of 117 for Men, indicating that they are over-represented compared to the average consumer. While for Women affinity index is 61, so they are under-represented. Gen Y affinity index is 168 - strong over-representation.