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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bush's Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bush's Chicken performance in the United States and how they change over time
See what factors influence Bush's Chicken performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Bush's Chicken' competitors in the United States
An analysis of Bush's Chicken' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Bush's Chicken is a leading brand with a market performance percentile of 99, placing it in the top 1%. This signifies strong customer preference. Performance peers in the same percentile: Hurricane Grill & Wings, El Inka Grill, Red Phone Booth, RibCrib BBQ, Bonsai Sushi Bar, A2B Indian Veg Restaurant - Illinois.
Customer Satisfaction (CSAT) is crucial, reflecting customer loyalty and likelihood of repeat business, directly impacting revenue and brand reputation.
Bush's Chicken has an overall CSAT of 63%, a slight decrease of 1 percentage point year-over-year. In Texas, the CSAT is also 63%, showing a similar decrease. This indicates a need to focus on improving customer experience to maintain satisfaction levels.
Average check indicates how much customers spend per visit, reflecting menu pricing, order sizes, and overall customer spending habits.
The overall average check for Bush's Chicken is $18.80, down by 4.7% year-over-year. In Texas, the average check is also $18.80. This decrease suggests a potential need to analyze pricing strategies or encourage larger orders.
Tracking the number of outlets indicates brand growth and market reach, reflecting expansion strategies and brand penetration in different regions.
Bush's Chicken has 73 outlets in Texas. This represents the brand's current physical presence and market coverage in the state, highlighting its established base.
Identifying top competitors helps understand the competitive landscape, enabling strategic positioning and differentiation to attract and retain customers.
Bush's Chicken's top competitors are McDonald's (18.79%), Whataburger (17.71%), Sonic Drive-In (10.80%), Taco Bell (7.13%), and Chick-fil-A (6.48%). These brands are frequently visited by Bush's Chicken customers, indicating they offer similar appeal or fill comparable needs.
Analyzing traffic workload by hour reveals peak business times, optimizing staffing and resource allocation for enhanced customer service and operational efficiency.
Bush's Chicken experiences peak traffic between 10 AM and 8 PM, with the highest workload around 1 PM and 5 PM. This data informs staffing schedules to match customer demand throughout the day.
Understanding consumer segments by gender and generation allows for tailored marketing strategies, maximizing engagement and brand affinity with specific groups.
Women have an affinity index of 89, indicating they are slightly underrepresented compared to average customers. Men have an affinity index of 110, suggesting they are overrepresented. Gen X has an affinity index of 117, showing high affinity, while Gen Y and Gen Z have indices of 85 and 84 respectively, indicating they are under-indexed.