Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
BrewDog is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence BrewDog performance in the United States and how they change over time
See what factors influence BrewDog performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of BrewDog' competitors in the United States
An analysis of BrewDog' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, vital for strategic decision-making and investment prioritization.
BrewDog in the United States, within the Cafe & Restaurants industry, has a MARKET PERFORMANCE percentile of 99, indicating a leading market position. This high percentile demonstrates a strong brand share, outperforming competitors such as The Hatch, Karma Indian Cuisine and Lounge, The Original Pancake House, Happy Camper Pizza, P. Terry's Burger Stand, and sweetFrog.
CSAT reflects customer loyalty and brand perception, directly impacting revenue and long-term sustainability. High CSAT scores drive positive word-of-mouth.
BrewDog's overall customer satisfaction (CSAT) is 76%, a decrease of 1.6 percentage points year-over-year. Nevada shows the highest CSAT at 80% with a growth of 4.3 percentage points, while Colorado has the lowest at 59% with a significant decrease of 28.1 percentage points. This indicates varying customer experiences across different states.
Average check reflects spending habits and revenue per transaction, crucial for profitability analysis and pricing strategy optimization.
BrewDog's overall average check is $40.2, an increase of 2.1% year-over-year. Nevada has the highest average check at $50, while Ohio has the lowest at $29.5. This indicates variations in customer spending across different states, with Nevada customers spending the most on average.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential in different geographic regions.
BrewDog has 6 outlets in Ohio, representing the largest presence. Colorado, Nevada, and Georgia each have 1 outlet. This distribution highlights a concentration of BrewDog's physical presence in Ohio compared to other states.
Identifying key competitors helps refine competitive strategies, enabling better differentiation and targeted customer acquisition efforts in the market.
BrewDog's top competitors, based on customer cross-visitation, are Starbucks (2.80), Taco Bell (2.58), Raising Cane's Chicken Fingers (2.58), Chick-fil-A (2.58), and McDonald's (2.37). This indicates that BrewDog's customers also frequent these popular food and beverage chains.
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation during peak and off-peak times.
BrewDog experiences peak traffic workload between 17:00 and 19:00 (5 PM to 7 PM), reaching 58.23 at 18:00. Traffic is minimal from 0:00 to 10:00 (12 AM to 10 AM). This data shows peak hours when BrewDog experiences the highest customer activity.
Understanding consumer segments enables tailored marketing, improving engagement and brand loyalty through customized messaging and product offerings.
BrewDog's consumer base shows a high affinity towards women (80) and men (117). Among generations, Gen Z (116) and Gen Y (109) are overrepresented, while Gen X (94) is underrepresented. This reveals the brand resonates more strongly with younger consumers.