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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Blimpie is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Blimpie performance in the United States and how they change over time
See what factors influence Blimpie performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Blimpie' competitors in the United States
An analysis of Blimpie' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the cafe & restaurants industry.
Blimpie's market performance is in the top 1% in the United States, indicating a leading position. This high percentile suggests strong customer preference. Performance peers such as Johnny's Tavern, Gotti's, Stonefire Grill, MIKADO AYCE, ethos Greek Bistro and Ahgassi Gopchang NYC are in the same or adjacent percentile range.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term growth in the cafe & restaurants sector.
Blimpie's overall customer satisfaction is 71%, a 5.2 percentage point increase year-over-year. Iowa shows the highest CSAT at 93%, while Michigan and Georgia show lower scores. Customer satisfaction is dynamic; it went up from April to May 2025 but decreased by June 2025.
Average check size indicates customer spending habits and revenue potential, guiding pricing and promotional strategies in the cafe & restaurants market.
Blimpie's overall average check is $16, a 9.5% increase year-over-year. New Jersey shows the highest average check at $26, while Georgia's average check is $13.6. The average check saw an increase between April and May 2025, then decreased slightly in June 2025.
Outlet count indicates brand reach and market penetration, reflecting growth and investment strategies in the cafe & restaurants industry.
Blimpie has the most outlets in New Jersey (23), followed by Georgia (18). Other states with Blimpie outlets include New York, Michigan, Idaho, Texas, Virginia, Iowa, California and Utah. Outlet distribution indicates regional focus.
Identifying competitors helps refine strategies by understanding customer choices, improving market position in the competitive cafe & restaurants landscape.
Blimpie's top competitors based on customer cross-visitation are McDonald's (23.62%), Wendy's (13.07%), Burger King (6.53%), Dunkin' (6.03%) and Taco Bell (5.53%). This suggests that Blimpie's customers also frequent these fast-food chains.
Understanding traffic patterns enables efficient staffing, inventory, and marketing, optimizing operations and customer experience in cafe & restaurants.
Blimpie's traffic workload peaks between 11 AM and 3 PM, with the highest traffic around 12 PM and 1 PM (60.37% and 60.23%). Traffic is lowest in the early morning hours. It shows customer peak visiting hours.
Analyzing consumer segments enables targeted marketing, improved customer engagement, and tailored product offerings in the competitive restaurant industry.
Blimpie's consumer base shows high affinity among women (85%) and men (113%). Gen X (101%) and Gen Y (113%) also show high affinity, while Gen Z (32%) is under-indexed relative to the average consumer.