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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Big Madre - Tacos Y Tortas is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Big Madre - Tacos Y Tortas performance in the United States and how they change over time
See what factors influence Big Madre - Tacos Y Tortas performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Big Madre - Tacos Y Tortas' competitors in the United States
An analysis of Big Madre - Tacos Y Tortas' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals competitive strength and customer preference, reflecting brand's share of foot traffic in the industry.
Big Madre - Tacos Y Tortas holds a market performance percentile of 92 in the Cafe & Restaurants industry in the United States, indicating a leading position. This means it outperforms 92% of brands in the industry, including peers such as Buzzy’s Pizzeria, Hibachi Grill Buffet LLC, Heffer BBQ, Esnaf, Pizzeria Vesuvio, and Sicilian Pizza & Pasta, who share a similar market position.
The number of outlets indicates brand's market presence and reach, affecting accessibility and overall revenue potential.
Big Madre - Tacos Y Tortas has 31 outlets in Texas. Without growth data, it's difficult to assess performance, but the current count provides a baseline for tracking expansion. The outlets in Texas represent the brand's current physical presence.
Analyzing competitors helps understand the competitive landscape, identify opportunities, and refine strategies to attract and retain customers.
The top competitors for Big Madre - Tacos Y Tortas, based on customer cross-visitation, include Pizza Hut (12.5%), Popeyes Louisiana Kitchen (8.33%), Raising Cane's Chicken Fingers (8.33%), Burger King (8.33%), and IHOP (8.33%). This data indicates that customers who visit Big Madre - Tacos Y Tortas also frequently visit these other fast-food and casual dining restaurants.
Understanding traffic workload by hours helps optimize staffing, manage resources efficiently, and improve customer experience during peak times.
Traffic workload for Big Madre - Tacos Y Tortas peaks between 10 AM and 1 PM, with the highest traffic workload at 11 AM (53.24%) and 12 PM (52.79%). The lowest traffic hours are between midnight and 3 AM. This distribution indicates that the brand experiences peak demand around lunchtime.
Consumer segment analysis informs targeted marketing by revealing the characteristics of customer groups (gender, generation) to enable tailored messaging.
The Consumer Segments data reveals insights into the brand's customer base. The affinity index for Women is 44, suggesting they are under-indexed among customers. The affinity index for Men is 148, indicating they are over-indexed. The affinity index for Gen Y is 166, also indicating over-indexing. These affinity values help tailor marketing strategies.