Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bastard Burgers is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bastard Burgers performance in the Sweden and how they change over time
See what factors influence Bastard Burgers performance in the Sweden and how they change over time
Available by subscription
Available by subscription
An analysis of Bastard Burgers' competitors in the Sweden
An analysis of Bastard Burgers' competitors in the Sweden
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the cafe & restaurants industry.
Bastard Burgers is a leading brand with a market performance percentile of 99, placing it in the top 1%. This indicates a strong market position relative to peers like Sibylla, Taco Bar, Pinchos, Subway, Rasta and Sushi Yama, all within a similar percentile range.
Customer satisfaction is a key indicator of brand loyalty and service quality, directly impacting long-term revenue and market share.
Overall customer satisfaction for Bastard Burgers is 66%, a decrease of 7.1 percentage points year-over-year. Satisfaction varies by county, with Kronoberg County showing 100% and Blekinge County at 77% with decrease of 22.7 percentage points. The CSAT trend decreased from April to June 2025.
Average check reflects customer spending per visit, crucial for revenue analysis and identifying upselling or pricing strategy opportunities.
The overall average check for Bastard Burgers is 198.9 SEK, an increase of 0.5% year-over-year. Average check varies by county, from 308.3 SEK in Västerbotten County to 189.3 SEK in Norrbotten County. The average check trend decreased from April to June 2025.
Outlet count indicates brand reach and expansion, correlating with market presence and potential revenue generation across regions.
Bastard Burgers has a total of 61 outlets in Sweden. The majority are located in Stockholm County (24), followed by Västra Götaland County (10) and Skåne County (7). Other counties have fewer outlets, indicating potential expansion opportunities.
Understanding key competitors and customer overlap is vital for strategic positioning and targeted marketing to capture market share.
McDonald's (14.70%) and Max Burgers (13.25%) are the top competitors for Bastard Burgers, based on customer cross-visitation. Burger King (5.78%), Espresso House (3.61%), and ChopChop Asian Express (2.89%) also show notable customer overlap.
Analyzing traffic workload helps optimize staffing and resource allocation, ensuring efficient service during peak hours to maximize sales.
Traffic workload for Bastard Burgers peaks at lunchtime, specifically between 11:00 and 14:00, with the highest workload at 12:00 (64.07%). There is also significant traffic during dinner hours from 15:00 to 19:00. The lowest traffic is during the night, with almost no activity between 3:00 and 5:00.
Consumer segment analysis guides targeted marketing, optimizing product offerings and messaging to resonate with key demographic groups, maximizing engagement.
Women exhibit a strong affinity (80) for Bastard Burgers, while men show higher engagement (110). Gen Y shows a higher affinity (111), Gen X (79) and Gen Z is at 92.