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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Arctic Circle is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Arctic Circle performance in the United States and how they change over time
See what factors influence Arctic Circle performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Arctic Circle' competitors in the United States
An analysis of Arctic Circle' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Arctic Circle's market performance is in the top 1% in the United States, indicating a leading position within the Cafe & Restaurants industry. This high percentile signifies a strong market presence and customer preference relative to its peers. Performance peers include UZU Revolving Sushi, Abu Omar Halal, Curry Pizza House, Cactus Jack’s, Vicky Bakery, and Carmine's, all positioned in the 99th percentile.
Customer satisfaction (CSAT) indicates brand perception. Monitoring changes helps refine services, enhancing loyalty and attracting new customers.
Arctic Circle's overall CSAT is 68%, a slight decrease of 0.2 percentage points year-over-year. Oregon shows the highest CSAT at 78%, while Wyoming has the lowest at 33%. Declines in Oregon, Washington, and Idaho need attention. Utah shows a slight increase. CSAT trended downward from April to June 2025.
Average check reflects customer spending per visit. Monitoring trends informs pricing strategies and promotional effectiveness, driving revenue growth.
The overall average check for Arctic Circle is $13.40, up 5.9% year-over-year. Wyoming has the highest average check at $16.30, while Idaho's is the lowest at $12.20. Average check increased from $13.18 in April to $14.01 in June 2025.
Outlet count indicates market reach. Growth reflects expansion and brand popularity. Monitor distribution to identify growth opportunities.
Arctic Circle has 36 outlets in Utah, the most of any state. Idaho has 25 outlets. Wyoming and Oregon each have 2 outlets. Arizona, Montana, Nevada and Washington each have 1 outlet. Outlet distribution is concentrated in Utah and Idaho.
Identifying key competitors helps refine strategies. Understanding customer choices relative to others maximizes marketing and service effectiveness.
Arctic Circle's top competitors based on cross-visitation are McDonald's (16.86%), Wendy's (9.52%), Arby's (7.01%), Taco Bell (6.68%), and Burger King (6.51%). These brands represent the fast-food options most frequented by Arctic Circle customers.
Traffic workload patterns reveal peak hours, enabling staffing optimization and targeted promotions to improve operational efficiency.
Arctic Circle experiences peak traffic workload between 10 AM and 9 PM, with the highest activity around 6 PM (68.38%). Traffic is minimal between midnight and 7 AM. Staffing should be adjusted to meet demand during peak hours.
Understanding consumer demographics enables targeted marketing. Adapting strategies to engage key segments maximizes relevance and drives customer acquisition.
Arctic Circle's customer base has a slightly higher affinity towards women (104%) compared to men (96%). Gen X is overrepresented (108%), while Gen Y (92%) and Gen Z (83%) are underrepresented. Marketing should consider Gen X preferences.