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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
99 Restaurants is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence 99 Restaurants performance in the United States and how they change over time
See what factors influence 99 Restaurants performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of 99 Restaurants' competitors in the United States
An analysis of 99 Restaurants' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, competitive strength, and customer preference in the Cafe & Restaurants industry.
99 Restaurants holds the 99th percentile, indicating a leading market position. This means it outperforms 99% of its competitors, reflecting strong customer preference and competitive advantage. Performance peers include Hyman's, Grape Creek, Pizza Twist, Boucherie, Douceur De France - Bakery & Brunch and Colton's Steak House & Grill.
Customer Satisfaction (CSAT) reflects customer loyalty and overall experience, affecting repeat business and brand reputation in the Cafe & Restaurants sector.
99 Restaurants' overall CSAT is 72%, up 0.5 percentage points year-over-year. Rhode Island shows the highest CSAT at 83% but a decrease in growth, while New York shows 80% CSAT and an increase. Maine and Massachusetts also show CSAT of 74% with an increase. Connecticut shows 70% CSAT, with a decrease.
Average Check reflects spending per customer, impacting revenue and profitability. Monitoring this KPI informs pricing and menu strategies in Cafe & Restaurants.
The overall average check for 99 Restaurants is $29.40, a decrease of 3.8% year-over-year. Rhode Island has the highest average check at $35.00, while Massachusetts has the lowest at $29.40. Vermont average check is $31.30, Maine is $32.60 and Connecticut is $29.70.
Tracking the number of outlets indicates brand reach and expansion, influencing market share and accessibility for 99 Restaurants.
99 Restaurants has the most outlets in Massachusetts (57), followed by New Hampshire (13). New York, Maine and Connecticut each have 4 outlets. Vermont and Rhode Island each have 3 outlets, indicating a regional concentration.
Competitor analysis reveals the competitive landscape and customer preferences, informing strategic positioning and differentiation for Cafe & Restaurants brand.
The top competitors for 99 Restaurants, based on cross-visitation, are McDonald's (14.49%), Dunkin' (14.39%), Burger King (7.53%), Wendy's (7.24%) and Applebee's Grill + Bar (6.21%). This indicates a mix of fast-food and casual dining alternatives favored by 99 Restaurants' customers.
Understanding traffic workload by hour helps optimize staffing and resource allocation, enhancing customer service during peak times at 99 Restaurants.
Traffic workload at 99 Restaurants peaks between 17:00 (64.25%) and 18:00 (68.31%), suggesting dinner is the busiest time. Traffic starts increasing around 11:00 (24.47%) and gradually decreases after 19:00 (60.11%).
Understanding consumer segments allows for targeted marketing, enhancing engagement and brand relevance for 99 Restaurants with different demographics.
Women have a high affinity (92 index) and Men have a very high affinity (107 index). Gen X exhibits a very high affinity (135 index), while Gen Y (63 index) and Gen Z (85 index) are under-indexed relative to the average consumer.