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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Zoomserie performance in the Romania and how they change over time
See what factors influence Zoomserie performance in the Romania and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Zoomserie' competitors in the Romania
An analysis of Zoomserie' competitors in the Romania
In Cafés & Restaurants
·Jun – Aug 25
Zoomserie is in the lower 43% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Zoomserie's market performance is at the 43rd percentile, indicating a below average market position. This means Zoomserie captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Mado, PhoBar, Pizza cu Gust, AntreU Focaccerie, Kulinarium, and Jacob Grillhouse.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Zoomserie's overall customer satisfaction is high at 92%, a significant increase of 18.3 percentage points year-over-year. However, customer satisfaction in Brașov county is lower at 61%, showing a decrease of 13.9 percentage points. The CSAT dynamic data shows fluctuations, with a high of 96.46% in May 2025 and a low of 77.78% in July 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Zoomserie has a limited number of outlets, with 2 in Brașov, 2 in Cluj, and 1 in Constanța. The presence in Brașov and Cluj is equal, while Constanța has fewer outlets. This distribution reflects the brand's current geographic focus.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Zoomserie's top competitors based on cross-visitation are McDonald's (11.67%), KFC (8.33%), and Starbucks (5%). Green Tea and Trattoria Don Vito Ristorante each have 3.33% cross-visitation. This indicates that customers who visit Zoomserie also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Zoomserie experiences peak traffic workload between 10 AM and 8 PM, with the highest traffic around 6 PM (59.63%). Traffic is minimal during early morning hours. This data suggests optimal staffing and resource allocation should focus on the late morning to evening period.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Zoomserie's customer base shows a slightly higher affinity from women (101) than men (99). Gen Z shows a very high affinity (223), while Gen X (85) and Gen Y (82) are under-indexed. This suggests that Zoomserie is particularly appealing to Gen Z consumers.