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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Yogurt Mountain performance in the United States and how they change over time
See what factors influence Yogurt Mountain performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Yogurt Mountain is in the lower 26% of brands
Sample of brands in the same percentile
An analysis of Yogurt Mountain' competitors in the United States
An analysis of Yogurt Mountain' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Yogurt Mountain's market performance is in the lower 26%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in a similar range include Saigon Vietnamese Sandwich Deli, Dumpling World, Pizza Crossing, Birrieria Tijuana, IMPERIAL DRAFT BEER, and Chimac.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Yogurt Mountain's overall CSAT is 53%, a 9.2 percentage point decrease year-over-year, indicating declining customer happiness. CSAT varies by state, with Georgia at 100% (up 28.6pp) and Alabama at 42% (down 19.7pp). The CSAT trend shows fluctuations between 46.34% and 58.46% during the reporting period.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Yogurt Mountain has 23 outlets across the United States. Alabama has the highest number of outlets (10), followed by Florida (5). Other states, including South Carolina, North Carolina, Texas, Mississippi, Ohio, Tennessee, Georgia and Maryland each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Yogurt Mountain's top competitors based on cross-visitation are McDonald's (18.97%), Cracker Barrel Old Country Store (12.07%), Starbucks (12.07%), Chick-fil-A (10.34%), and LongHorn Steakhouse (10.34%). This indicates that customers who visit Yogurt Mountain also frequently visit these establishments.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Yogurt Mountain experiences peak traffic workload between 11 AM and 8 PM, with the highest traffic around 5 PM (62.73%). There is no traffic between midnight and 10 AM, and a significant drop after 8 PM.
Understanding consumer segments enables targeted marketing, tailoring strategies to specific demographics for increased engagement.
Yogurt Mountain's customer base shows a higher affinity among women (127%) compared to men (74%). Among generations, Gen X shows the highest affinity (122%), followed by Gen Y (104%), while Gen Z is under-indexed (40%).