Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wok to Walk performance in the Portugal and how they change over time
See what factors influence Wok to Walk performance in the Portugal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Wok to Walk is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of Wok to Walk' competitors in the Portugal
An analysis of Wok to Walk' competitors in the Portugal
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wok to Walk holds the 44th percentile, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Adega São Nicolau, Leve Leve - Tapas Bar, Capa na Baixa, Marisqueira Sol & Mar, Restaurante Calamar, and Quebramatos Milfontes.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs strategies to attract and retain customers.
McDonald's (12.15%) and Burger King (8.41%) are the top competitors with the highest cross-visitation from Wok to Walk customers. This indicates a significant overlap in customer base. Other competitors include KFC (4.67%), 100 Montaditos (3.74%), and Casa Guedes (3.74%).
Traffic workload by hour reveals peak times, aiding staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Traffic workload peaks between 10:00 and 21:00, with the highest activity around 19:00 (53.08%). Minimal traffic occurs between 0:00 and 7:00. This data informs staffing and operational decisions to match customer demand.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show an affinity index of 89, indicating they are under-indexed compared to the average consumer. Men show an affinity index of 109, indicating they are over-indexed. Gen X has an affinity index of 37, Gen Y 143, and Gen Z 37. Gen Y is significantly over-indexed, while Gen X and Gen Z are under-indexed.