Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Portugal and how they change over time
See what factors influence Burger King performance in the Portugal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Portugal
An analysis of Burger King' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King in Portugal is in the top 1% of brands, a leading position. This indicates a strong market presence and high customer preference compared to peers like Nicolau (82), Poke House (83), and KFC (84).
Competitor analysis identifies key rivals and customer overlap, informing strategies to gain market share and differentiate.
McDonald's is Burger King's top competitor in Portugal, with a cross-visitation rate of 22.69%. Other competitors include KFC (3.48%), Telepizza (1.94%), and Pizza Hut (1.82%).
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
Burger King in Portugal experiences peak traffic between 11:00 AM and 10:00 PM, with the highest workload at 8:00 PM (62.89). Traffic is minimal between midnight and 10:00 AM.
Understanding consumer segments allows targeted marketing, tailoring products and messaging to resonate with specific demographics.
Women show under-indexed affinity (80) and Men show over-indexed affinity (117) for Burger King. Gen X (109) and Gen Y (97) show average affinity, while Gen Z (93) shows slightly under-indexed affinity.