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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wok n'Go performance in the Hungary and how they change over time
See what factors influence Wok n'Go performance in the Hungary and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wok n'Go' competitors in the Hungary
An analysis of Wok n'Go' competitors in the Hungary
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Wok n'Go is in the lower 37% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wok n'Go's market performance is at the 37th percentile, indicating a below average market standing. This means Wok n'Go captures less foot traffic compared to most competitors in Hungary's Cafe & Restaurants industry. Performance peers in the same percentile: Geleta Cukrászda, Kebap & Pizza House, Rezeda étterem, Lilaakác Kisvendéglő, Déli Part BBQ, Mángold Bisztró.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Wok n'Go's overall customer satisfaction is 55%, a decrease of 16.4 percentage points year-over-year. Satisfaction varies by region: Great Plain and North shows 66% satisfaction, Transdanubia 58%, and Central Hungary 51%. The trend shows fluctuations, with a low in June (46.81%) and a peak in July (61.82%).
Average check reveals spending habits and pricing effectiveness, crucial for profitability and revenue optimization strategies.
Wok n'Go's average check varies by region: Transdanubia leads with 4.4K HUF, followed by Great Plain and North at 3.8K HUF, and Central Hungary at 3.4K HUF. The average check has increased from 3333.33 HUF in May to 4176.47 HUF in July.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Wok n'Go has the most outlets in Central Hungary (13), followed by Great Plain and North (8), and Transdanubia (7). This distribution highlights regional focus and market penetration strategy.
Identifying key competitors allows for strategic benchmarking and understanding of market dynamics and competitive threats.
Wok n'Go's top competitors based on customer cross-visitation are Burger King (12.77%), KFC (12.77%), McDonald's (8.51%), Bistorant (4.26%), and Starbucks (4.26%). This indicates a significant overlap in customer base with major fast-food chains.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand effectively.
Wok n'Go experiences peak traffic workload between 11 AM and 6 PM, with the highest workload at 4 PM (53.10%). Traffic is significantly lower during early morning hours, indicating the need for adjusted operational strategies based on time of day.
Understanding consumer segments enables targeted marketing and product development, enhancing customer engagement and brand loyalty.
Wok n'Go's customer base shows a high affinity towards women (182 index), and men (114 index). Gen X (187 index) and Gen Z (161 index) show high affinity, while Gen Y (35 index) is under-indexed, suggesting a need to tailor marketing efforts to better engage this demographic.