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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wingstop performance in the Indonesia and how they change over time
See what factors influence Wingstop performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wingstop' competitors in the Indonesia
An analysis of Wingstop' competitors in the Indonesia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Wingstop is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Wingstop's market performance in Indonesia is at the 67th percentile, indicating an average/above average market standing. This means Wingstop is performing better than 67% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Warung Sop & Sate Sapi Pak Bayu, Kampung kecil Jemursari, Shabu Hachi, Kopikina, Mie Gacoan Dahlan Palembang, and Mie Gacoan SM Raja Medan.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Wingstop in Indonesia boasts a high overall CSAT of 93%, a 4pp increase year-over-year. Java shows a 93% CSAT with a 4.3pp increase, while Sumatra has 87% CSAT with a -6.3pp decrease. This indicates strong customer satisfaction overall, with Java performing exceptionally well, but Sumatra needs attention.
Average check (AvgCheck) indicates customer spending per visit, crucial for revenue and profitability analysis.
The average check for Wingstop in Indonesia is 76.5K IDR in Sumatra and 73.1K IDR in Java. Sumatra shows 0% growth. Java also shows 0% growth. Monitoring these values helps understand spending habits and regional differences.
Outlet count reflects brand reach and market presence, influencing accessibility and revenue potential.
Wingstop has 81 outlets in Java, 4 in Sumatra, and 1 in Lesser Sunda Islands. This distribution highlights a strong presence in Java, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies.
The top competitors for Wingstop in Indonesia, based on cross-visitation, are McDonald's (5.01%), Pizza Hut (5.01%), Richeese Factory (3.98%), KFC (3.98%), and Kopi Kenangan (3.98%). This indicates a significant overlap in customer base with these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Wingstop's peak traffic workload in Indonesia occurs between 10:00 and 21:00, with the highest traffic between 17:00 and 20:00. Minimal traffic is observed between 0:00 and 5:00. This data helps optimize staffing and operations during peak hours.
Understanding consumer segments informs targeted marketing, improving engagement and ROI.
Wingstop's consumer base in Indonesia shows a higher affinity among women (113%) compared to men (83%). Among generations, Gen Z shows the highest affinity (139%), followed by Gen Y (90%) and Gen X (70%). This suggests targeted marketing towards women and Gen Z could be effective.