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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wings Etc. performance in the United States and how they change over time
See what factors influence Wings Etc. performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wings Etc.' competitors in the United States
An analysis of Wings Etc.' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Wings Etc. is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wings Etc. has a market performance percentile of 50, indicating an average market position. This means Wings Etc.'s foot traffic is on par with the median of its competitors. Performance peers in the same percentile range include The Gulf, Big Whiskey's American Restaurant & Bar, Mango Mango Dessert, Hangry Joe's Hot Chicken, Biscuitville, and Gen Korean BBQ House.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, directly impacting loyalty, recommendations, and revenue growth.
Wings Etc. shows an overall CSAT of 79%, a 6.1 percentage point increase year-over-year, indicating improved customer happiness. North Carolina leads with 96%, followed by Tennessee at 95%. Florida shows a decrease in CSAT, while other states show positive growth.
Average check reveals how much customers spend per visit, reflecting menu pricing, order size, and customer spending habits, impacting overall revenue.
The overall average check for Wings Etc. is $24.3, a 0.9% increase year-over-year, suggesting customers are spending slightly more per visit. Michigan has the highest average check at $28.2, while Indiana's average check is $24.1.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue streams across different locations.
Wings Etc. has 48 outlets in Indiana, representing the largest concentration. Michigan has 7, while Illinois and Ohio each have 5. This distribution highlights Indiana as a key market for Wings Etc.
Identifying key competitors helps understand market dynamics, benchmark performance, and refine strategies to gain a competitive edge.
The top competitors for Wings Etc., based on cross-visitation, are McDonald's (14.07%), Taco Bell (8.83%), Culver's (7.78%), Wendy's (5.84%), and Burger King (5.54%). This indicates that customers who visit Wings Etc. also frequently visit these fast-food chains.
Analyzing traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak and off-peak times.
Wings Etc. experiences peak traffic between 17:00 (5 PM) and 19:00 (7 PM), with the highest workload at 18:00 (6 PM) at 69.60. Traffic is minimal in the early morning hours, indicating the need for staffing adjustments based on these patterns.
Understanding consumer segments allows for targeted marketing, personalized experiences, and product development tailored to specific demographic groups.
Wings Etc. shows a higher affinity among men (113) compared to women (87). Gen X shows a high affinity (135), while Gen Y (72) and Gen Z (97) are under-indexed. This suggests that Wings Etc. appeals more to men and Gen X consumers.