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Managing Partner, Global Business Development
See what factors influence WINGERS Restaurant performance in the United States and how they change over time
See what factors influence WINGERS Restaurant performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of WINGERS Restaurant' competitors in the United States
An analysis of WINGERS Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
WINGERS Restaurant is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's foot traffic share, revealing its competitive strength and customer preference in the industry.
WINGERS Restaurant's market performance is at the 99th percentile, placing it in a leading position. This signifies a strong market presence and high customer preference compared to its competitors in the Cafe & Restaurants industry in the United States. Peers within the same percentile range include: i Fratelli Pizza and Buddy's Bar-B-Q.
Customer satisfaction (CSAT) reflects brand perception, influencing loyalty and growth. Tracking CSAT identifies areas for service and experience improvements.
WINGERS Restaurant's overall CSAT is 77%, a 4.6 percentage point decrease year-over-year. Oregon shows the highest CSAT at 86% with a 4.8pp increase, while Idaho shows 79% with a 9.4pp decrease. Continuous monitoring and state-specific strategies are important to address the fluctuations and maintain positive customer sentiment.
Average check reflects spending per customer visit, crucial for revenue insights. Monitoring trends informs pricing and menu optimization strategies.
WINGERS Restaurant's overall average check is $22.50, a 11.9% decrease year-over-year. Nevada has the highest average check at $25.50, with Utah having the lowest at $20.60. These variations suggest regional differences in spending habits that may influence marketing and menu adjustments.
Outlet count signifies brand reach and market presence. Tracking expansion guides strategic growth and market penetration efforts.
WINGERS Restaurant has a total of 21 outlets. Utah has the highest number of outlets with 13. Idaho, Nevada, Oregon and Oklahoma have fewer outlets with 4, 2, 1, and 1 respectively. This distribution indicates a strong presence in Utah with room for expansion in other states.
Identifying top competitors through cross-visitation reveals shared customer base, informing competitive strategies and differentiation efforts.
WINGERS Restaurant's top competitors based on cross-visitation are McDonald's (12.87%), Wendy's (6.70%), Applebee's Grill + Bar (5.36%), Panda Express (5.09%), and Texas Roadhouse (4.83%). These brands attract a similar customer base, indicating potential areas for WINGERS to differentiate its offerings and marketing.
Traffic workload analysis highlights peak hours, optimizing staffing and resource allocation to enhance customer experience and operational efficiency.
WINGERS Restaurant experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload at 6:00 PM (62.52%) and 7:00 PM (69.91%), indicating dinner time is the busiest. There is considerable traffic between 12:00 PM and 5:00 PM, indicating lunch and afternoon hours are also busy. Staffing and resources should be optimized to handle these peak times effectively.
Understanding consumer segments enables targeted marketing, tailoring messaging and offerings to maximize relevance and engagement.
WINGERS Restaurant shows a high affinity with Women (84%) and Men (114%). There is a high affinity towards Gen X (121%), while Gen Y (84%) and Gen Z (78%) are under-indexed. Marketing strategies may be tailored to appeal specifically to Men and Gen X.