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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Frisch's Big Boy performance in the United States and how they change over time
See what factors influence Frisch's Big Boy performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frisch's Big Boy' competitors in the United States
An analysis of Frisch's Big Boy' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Frisch's Big Boy is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Frisch's Big Boy's market performance is at the 48th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Anthony's, Tartinery Café - Bar, Tudor's Biscuit World, LOS VERDES, Mendocino Farms, and Legal Sea Foods.
Identifying top competitors helps understand market dynamics and benchmark performance against key players.
The top competitors for Frisch's Big Boy, based on customer cross-visitation, are McDonald's (19.35%), Wendy's (12.23%), Taco Bell (8.98%), Skyline Chili (8.67%), and Arby's (8.05%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Frisch's Big Boy experiences peak traffic workload between 11:00 AM and 1:00 PM, with the highest workload at 12:00 PM (64.08%). Traffic is minimal during the late-night and early-morning hours, with a gradual increase starting at 7:00 AM.
Understanding consumer segments by gender and generation enables targeted marketing and positioning strategies.
Frisch's Big Boy shows a high affinity with women (102) and men (98). The brand has a high affinity with Gen X (137), indicating this generation is overrepresented among its customers. Gen Y (62) and Gen Z (43) are underrepresented.