Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Frisch's Big Boy performance in the United States and how they change over time
See what factors influence Frisch's Big Boy performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frisch's Big Boy' competitors in the United States
An analysis of Frisch's Big Boy' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Frisch's Big Boy is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Frisch's Big Boy's market performance is at the 46th percentile, indicating a below average market position. This suggests the brand has a smaller share of customer traffic compared to its competitors. Performance peers in the same percentile range include Godavari, Chicken N Pickle, Tacos Los Vales, Cinnaholic, Tommys Tavern + Tap, and MILA.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. High CSAT scores often correlate with repeat business.
Frisch's Big Boy's overall CSAT is 81%, a 10.7 percentage point increase year-over-year, indicating improved customer sentiment. Kentucky shows the highest CSAT at 86%, while Indiana has the lowest at 71% with a slight decrease. This suggests satisfaction varies by location.
Average check reflects customer spending per visit, influencing revenue. Monitoring trends helps optimize pricing and promotions.
Frisch's Big Boy's overall average check is $18.60, a 13.1% increase year-over-year, indicating customers are spending more per visit. Indiana has the highest average check at $19.90, while Kentucky has the lowest at $18.00. This data shows spending habits vary by state.
Outlet count indicates brand reach and market presence. Expansion or contraction reflects strategic growth decisions.
Frisch's Big Boy has 45 outlets in Ohio, 19 in Kentucky, and 4 in Indiana. Ohio represents the largest market presence. The distribution of outlets highlights the brand's geographic focus and potential for expansion in other regions.
Identifying top competitors helps refine strategies. Cross-visitation reveals shared customer base and competitive overlap.
Frisch's Big Boy's top competitors based on customer cross-visitation are McDonald's (21.97%), Wendy's (10.02%), Cracker Barrel Old Country Store (8.29%), Taco Bell (8.29%), and Bob Evans (8.09%). This indicates a significant overlap in customer preferences with these brands.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation for optimal service.
Frisch's Big Boy experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (67.52%). Traffic gradually increases from 4 AM, peaks around midday, and declines in the evening. This data informs staffing and operational decisions.
Understanding consumer segments enables targeted marketing. Gender and generation insights refine messaging and product offerings.
Frisch's Big Boy's customer base shows a higher affinity among women (104 index) compared to men (96 index). Gen X shows a high affinity (131 index), while Gen Y (61 index) and Gen Z (73 index) are under-indexed. This suggests marketing should target women and Gen X.