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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Winchell's Donut House performance in the United States and how they change over time
See what factors influence Winchell's Donut House performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Winchell's Donut House' competitors in the United States
An analysis of Winchell's Donut House' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Winchell's Donut House is in the lower 42% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Winchell's Donut House is in the lower 42% of brands. This below-average position indicates a need to improve market share. Performance peers in the same percentile range include Brasão Brazilian Steakhouse and Blue Moose Burgers & Wings.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Overall CSAT is 71%, up 3.3pp year-over-year. Nevada shows the highest CSAT at 94%, while California has 64%. The upward trend suggests improved customer experiences, but regional disparities exist.
Average check reveals spending per customer, crucial for revenue insights and pricing strategy optimization.
The overall average check is $13.80, down 2.9% year-over-year. California has the highest average check at $15.70. The decrease suggests a need to analyze pricing or customer spending habits.
Outlet count indicates brand reach and market presence, directly influencing accessibility and revenue potential.
Winchell's Donut House has 78 outlets in California, the most of any state. Colorado has 9, Nevada has 6. The distribution highlights California as the core market.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
McDonald's is the top competitor with a cross-visitation rate of 20.20%. In-N-Out Burger follows at 10.47%. Understanding these overlaps helps refine competitive strategies.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Traffic peaks between 7 AM and 9 AM, reaching 70.18% at 8 AM. The lowest traffic is between 1 AM and 3 AM. Staffing should align with these peak hours.
Consumer segments by gender and generation inform targeted marketing, enhancing engagement and brand affinity.
Women are overrepresented (82%) compared to men (117%). Gen X is overrepresented (120%), while Gen Y is underrepresented (81%). Marketing should consider these segment preferences.