Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wild Wing performance in the Canada and how they change over time
See what factors influence Wild Wing performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Wild Wing is right in the middle
Sample of brands in the same percentile
An analysis of Wild Wing' competitors in the Canada
An analysis of Wild Wing' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wild Wing's market performance is at the 54th percentile, indicating an average market position. This means Wild Wing's foot traffic is on par with many competitors. Performance peers in the same percentile range include Fat Bastard Burrito Co., MR MIKES SteakhouseCasual, Stella's, Pizza 73, bbq Chicken, and White Spot.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Wild Wing's overall CSAT is 77%, a slight decrease of 0.5 percentage points year-over-year. British Columbia shows the highest CSAT at 100%, while Quebec has the lowest at 37%. The CSAT trend from June to August 2025 shows a slight decline, indicating a need to address potential issues.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Wild Wing's overall average check is 39.7 CAD, a 3.5% increase year-over-year. Ontario has an average check of 40.7 CAD, while Alberta's is 30.8 CAD. The average check fluctuated between June and August 2025, peaking in August, suggesting seasonal or promotional impacts.
Outlet count indicates brand reach and market presence. A larger network can increase accessibility and brand visibility for potential customers.
Wild Wing has 94 outlets in Canada. Ontario dominates with 81 outlets, followed by Alberta and Saskatchewan with 4 and 3 respectively. Quebec has the fewest with only 1 outlet, indicating a limited presence in that province.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Wild Wing's top competitors based on cross-visitation are Tim Hortons (13.94%), McDonald's (11.00%), A&W Canada (6.60%), Starbucks (4.16%), and KFC (3.42%). This indicates that Wild Wing customers also frequently visit these quick-service restaurants, suggesting shared customer bases.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand and optimize service.
Wild Wing experiences peak traffic between 11 AM and 10 PM, with the highest workload between 6 PM and 7 PM (56.80% and 57.06% respectively). Traffic is minimal between 1 AM and 7 AM, indicating overnight closures or limited operations.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Wild Wing's customer base shows a slightly higher affinity towards men (index 105) compared to women (index 94). Among generations, Gen X shows the highest affinity (index 105), followed by Gen Z (index 102), while Gen Y is slightly under-indexed (index 97).