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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Waves Coffee House performance in the Canada and how they change over time
See what factors influence Waves Coffee House performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Waves Coffee House is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of Waves Coffee House' competitors in the Canada
An analysis of Waves Coffee House' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Waves Coffee House's MARKET PERFORMANCE is at the 36th percentile, indicating a below average market position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile include Geddi Route Food Truck, Serena's Pizzeria and Hoagies, Hyderabad House Calgary NW, Hanoi Drip Coffee, Desserto Vaughan, and Twist of India.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Waves Coffee House has an overall CSAT of 76%, a decrease of 4 percentage points year-over-year. British Columbia shows a CSAT of 78%, while Alberta has a CSAT of 70%. The trend shows fluctuations between 74.83% and 78.76% over the observed period, indicating a need to address declining satisfaction, particularly in Alberta.
Average check (transaction value) indicates spending per customer, crucial for revenue optimization and understanding customer purchasing behavior.
The overall average check for Waves Coffee House is 10.80 CAD, a 3% decrease year-over-year. Alberta has a higher average check of 12.90 CAD, while British Columbia's is 10.10 CAD. The average check fluctuated between 10.33 CAD and 11.92 CAD, suggesting opportunities to increase spending through targeted promotions.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Waves Coffee House has 20 outlets in British Columbia and 7 in Alberta. This distribution highlights a stronger presence in British Columbia, suggesting potential for expansion in Alberta to increase market coverage.
Identifying key competitors helps refine strategies, understand market dynamics, and improve competitive positioning.
Waves Coffee House's top competitors based on customer cross-visitation are Tim Hortons (13.79%), McDonald's (8.62%), Starbucks (7.76%), A&W Canada (5.17%), and Wendy's (4.31%). This indicates a significant overlap in customer base with these brands, requiring strategies to differentiate and retain customers.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Traffic workload for Waves Coffee House peaks between 10 AM and 3 PM, with the highest traffic at 3 PM (60.80%). There is minimal traffic between midnight and 6 AM. Staffing and resources should be optimized to handle the midday peak and reduced during off-peak hours.
Understanding consumer demographics enables targeted marketing, personalized experiences, and improved customer engagement.
Waves Coffee House sees a high affinity from women (index 112), indicating they are overrepresented among customers. Men are slightly underrepresented (index 91). Gen X shows a very high affinity (index 144), while Gen Y (index 78) and Gen Z (index 57) are underrepresented. Marketing should target Gen X and consider strategies to attract younger generations.