Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Wahoo's Fish Taco performance in the United States and how they change over time
See what factors influence Wahoo's Fish Taco performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Wahoo's Fish Taco' competitors in the United States
An analysis of Wahoo's Fish Taco' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Wahoo's Fish Taco is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference.
Wahoo's Fish Taco is in the top 1% in the United States Cafe & Restaurants industry, indicating a leading market position. This high percentile demonstrates strong customer preference and market share compared to competitors like Paleteria Mexicandy.
Customer satisfaction scores are crucial for understanding brand perception and driving loyalty and repeat business.
Wahoo's Fish Taco has an overall customer satisfaction of 80%, a 3.1 percentage point increase year-over-year. New Jersey shows the highest CSAT at 100%, while California's CSAT decreased slightly. Customer satisfaction peaked in July 2025.
Average check reveals customer spending habits and informs pricing strategies and revenue optimization efforts.
The overall average check for Wahoo's Fish Taco is $18.70, down 9.2% year-over-year. California shows an average check of $19.20, while Colorado's is $17.10. The average check peaked in July 2025.
Outlet numbers indicate brand reach and expansion strategy effectiveness in key markets.
Wahoo's Fish Taco has 25 outlets in California, 7 in Colorado, and 1 each in New Jersey and Nevada. California represents the brand's largest presence, indicating a strategic focus on this state.
Analyzing competitors highlights the competitive landscape and informs strategies to capture market share.
The top competitors for Wahoo's Fish Taco, based on customer cross-visitation, are In-N-Out Burger (12.44%), McDonald's (10.95%), Starbucks (5.97%), Wendy's (5.47%), and Chick-fil-A (4.98%). In-N-Out Burger sees the highest cross-visitation from Wahoo's customers.
Traffic workload analysis optimizes staffing and resource allocation to match peak demand.
Wahoo's Fish Taco experiences peak traffic between 11 AM and 7 PM, with the highest workload around 12-1 PM (65.85%-67.03%). Traffic is minimal during early morning hours, indicating a need to focus resources during peak times.
Understanding consumer demographics allows for targeted marketing and product development strategies.
Women show high affinity (75%) towards Wahoo's Fish Taco, while men are overrepresented (123%). Gen X is also strongly represented (136%), while Gen Y (89%) and Gen Z (35%) are under-indexed, suggesting potential areas for targeted marketing.