Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence VARA Juice performance in the United States and how they change over time
See what factors influence VARA Juice performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of VARA Juice' competitors in the United States
An analysis of VARA Juice' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
VARA Juice is in the lower 32% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
VARA Juice's market performance is in the lower 32%, indicating a below-average market standing. This means VARA Juice captures less foot traffic compared to its competitors. Performance peers in the same range include LongBoard Bar and Grill, Early Bird Brunch, Fried Tomato Buffet, Loeb Boathouse, Qamaria Yemeni Coffee Co., and Boon Street Market.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
VARA Juice's overall CSAT is 87%, a decrease of 8.5 percentage points year-over-year. New Jersey shows the highest CSAT at 95% with an increase of 1.6 percentage points, while Illinois has the lowest at 84% with a decrease of 12.5 percentage points. This suggests a need to address customer satisfaction issues, particularly in Illinois and Michigan (87%).
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for VARA Juice is $12.4, a 7.4% increase year-over-year. Illinois has the highest average check at $14.6, while Michigan's average check is $12.2. The increase indicates customers are spending more per visit, potentially due to menu changes or increased prices.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
VARA Juice has 16 outlets in the United States. Michigan has the highest number of outlets with 9, followed by North Carolina with 2. California, New Jersey, Illinois and Maryland each have 1 outlet. This distribution highlights Michigan as a key market for VARA Juice.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for VARA Juice, based on customer cross-visitation, are McDonald's (6.67%), Tim Hortons (4.44%), Chipotle Mexican Grill (3.33%), Little Caesars (3.33%), and Ishtar Restaurant (3.33%). This indicates that VARA Juice customers also frequent these establishments, suggesting potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
VARA Juice experiences peak traffic workload between 6 PM and 8 PM, with the highest workload at 8 PM (60.22%). The lowest traffic occurs between 2 AM and 6 AM. This data suggests staffing and resource allocation should be maximized during evening hours to meet customer demand.
Understanding consumer segments enables targeted marketing and product development strategies.
VARA Juice's customer base shows a high affinity towards women (88 index) and over-representation of Gen Y (118 index) and Gen Z (148 index). Gen X is under-indexed (57 index). This suggests marketing efforts should focus on Gen Z and Gen Y, with messaging tailored to female preferences.