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Managing Partner, Global Business Development
See what factors influence طازة performance in the Saudi Arabia and how they change over time
See what factors influence طازة performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of طازة' competitors in the Saudi Arabia
An analysis of طازة' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
طازة is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
طازة holds a leading market position, ranking in the top 1% within the Cafe & Restaurants industry in Saudi Arabia. This indicates a strong competitive advantage and high customer preference compared to its peers like BART | بارت, Al Qandeel Al Dahabi, Panorama Lounge, FireGrill, Zaatar w Zeit, and Camel Step, all positioned at the same percentile.
CSAT reflects customer loyalty and overall experience, which directly impacts brand reputation and repeat business.
طازة's overall customer satisfaction (CSAT) is 74%, showing a slight decrease of 1.7 percentage points year-over-year. Medina Province shows the highest CSAT at 80% with significant growth, while other regions like Makkah Region experienced a decline. Maintaining CSAT is crucial for brand health.
Average check indicates customer spending per visit, reflecting menu pricing strategy and customer purchasing behavior.
The average check for طازة is 60.4 SAR, an increase of 4.1% year-over-year, indicating customers are spending slightly more per visit. There are variations across regions, with the Eastern Province having the highest average check (105.6 SAR) and Riyadh Region having the lowest (38.6 SAR).
Competitive analysis reveals brand's position within the market and identifies key players attracting similar customer base.
Customers of طازة also frequently visit Al Baik (14.71%), McDonald's (10.04%), KFC (8.75%), Tazaj (8.25%), and Kudu (6.96%). These brands represent key competitors vying for the same customer segment within the Cafe & Restaurants industry in Saudi Arabia.
Understanding consumer segments by gender and generation helps tailor marketing and product strategies.
Consumers of طازة demonstrate affinity levels: Women (52% indexed by -47.76), Men (120% indexed by 19.78), Gen X (82% indexed by -18.26), Gen Y (108% indexed by 7.59), and Gen Z (64% indexed by -36.15). Men and Gen Y are over-represented compared to women, Gen X and Gen Z.