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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tops Pizza performance in the United Kingdom and how they change over time
See what factors influence Tops Pizza performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tops Pizza' competitors in the United Kingdom
An analysis of Tops Pizza' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Tops Pizza is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tops Pizza holds a market performance percentile of 62 in the United Kingdom's Cafe & Restaurants industry, indicating an average/above average market standing. This means Tops Pizza captures more customer traffic than many competitors. Performance peers in the same percentile range include Padella, Amalfi Ristorante, Maharaja Of India, Escape, Revolution, and Cosy Club.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. It's a key indicator of service quality.
Tops Pizza's overall customer satisfaction is 87%, a decrease of 1.1 percentage points year-over-year. Customer satisfaction in England is also 87%, with a similar decrease of 1.2 percentage points. This indicates a need to investigate and address potential issues affecting customer experience to maintain loyalty.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization. It reflects pricing strategy effectiveness.
Tops Pizza's overall average check is £15.9, a 0.4% increase year-over-year. The average check in England is £16.2, while in Wales it's £8.5. This suggests regional differences in spending habits, potentially influenced by menu offerings or local economic factors.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential. It shows expansion strategy.
Tops Pizza has 88 outlets in England and 1 outlet in Wales. This distribution highlights a strong presence in England, with a limited footprint in Wales, suggesting potential opportunities for expansion in the latter region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts. It reveals market dynamics.
Tops Pizza's top competitors based on customer cross-visitation are McDonald's (6%), KFC (6%), German Doner Kebab (2.67%), Pizza Go Go (2.67%), and Pepe's (2.33%). This indicates that customers who visit Tops Pizza also frequently visit these fast-food chains, suggesting a need to differentiate offerings or target specific customer segments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Tops Pizza experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 10 PM (50.55%). Traffic is significantly lower during early morning hours. This data informs staffing and resource allocation strategies to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, maximizing engagement and ROI.
Tops Pizza's customer base shows high affinity among men (134) and Gen Y (149) and Gen Z (123). Women (58) and Gen X (40) are under-indexed. This suggests that marketing efforts should focus on attracting more women and Gen X, while leveraging the existing strong affinity with men, Gen Y and Gen Z.