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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence TOPI VAPPA BIRIYANI performance in the India and how they change over time
See what factors influence TOPI VAPPA BIRIYANI performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of TOPI VAPPA BIRIYANI' competitors in the India
An analysis of TOPI VAPPA BIRIYANI' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
TOPI VAPPA BIRIYANI is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
TOPI VAPPA BIRIYANI holds a leading position in India with a 99th percentile market performance. This signifies a strong competitive advantage. Performance peers include Irani Cafe, Madurai Famous Jigarthanda LLP - Since 1977, Nusa - Tropical Brewvilla, Lohagad Resort and Boatclub, Restaurant Dawat and Masterpiece Buffet, all within a similar top-tier percentile.
CSAT shows how happy customers are with TOPI VAPPA BIRIYANI. Tracking this helps improve the food and service, so people enjoy visiting more and come back often.
Overall customer satisfaction for TOPI VAPPA BIRIYANI is 72%, a 1.6 percentage point increase year-over-year. Satisfaction varies by state, with Kerala at 75% (decreasing by 6.6pp) and Tamil Nadu at 72% (increasing by 5.2pp). The CSAT dynamic data shows fluctuations between May and July 2025, peaking in June.
Average Check shows how much customers spend on average, helping understand revenue trends and the impact of pricing or upselling strategies.
The overall average check for TOPI VAPPA BIRIYANI is INR 782.9, up 11.3% year-over-year. Puducherry has the highest average check at INR 1.1K, while Tamil Nadu stands at INR 777.3 and Kerala at INR 662.9. Average check values fluctuated between May and July 2025.
Tracking the number of outlets indicates brand growth and market reach. More outlets often mean more customers and revenue opportunities.
TOPI VAPPA BIRIYANI has 30 outlets in Tamil Nadu, 1 in Puducherry, and 1 in Kerala. The distribution of outlets highlights the brand's stronger presence in Tamil Nadu compared to other regions.
Knowing top competitors, helps understand who else customers visit and reveals opportunities to attract more people to TOPI VAPPA BIRIYANI.
The top competitors for TOPI VAPPA BIRIYANI, based on customer cross-visitation, are KFC (8.70%), Adyar Ananda Bhavan - A2B (5.53%), Dindigul Thalappakatti Restaurant (3.75%), Pizza Hut (3.56%), and Domino's Pizza (3.36%). These brands represent the other dining options favored by TOPI VAPPA BIRIYANI's customer base.
Traffic workload shows when TOPI VAPPA BIRIYANI is busiest, to help plan staff and make sure there's enough food for customers.
TOPI VAPPA BIRIYANI experiences peak traffic workload between 11 AM and 10 PM, with the highest activity from 2 PM to 8 PM. The period from 11 AM to 1 PM also shows significant workload. Traffic is minimal between midnight and 7 AM.
Understanding consumer segments by Gender and Generation informs marketing and positioning strategies, ensuring the brand appeals to key demographics.
Consumer segments reveal a higher affinity among women (84%) and men (106%). Gen X shows a high affinity (124%), while Gen Y (95%) and Gen Z (89%) are under-indexed, indicating they may be less represented among TOPI VAPPA BIRIYANI customers.