Search among the top brands by number of locations
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Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Search among the top brands by number of locations
See what factors influence Tonkatsu performance in the Taiwan and how they change over time
See what factors influence Tonkatsu performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tonkatsu' competitors in the Taiwan
An analysis of Tonkatsu' competitors in the Taiwan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tonkatsu is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tonkatsu holds a leading market position in Taiwan's Cafe & Restaurants industry with a 99th percentile performance. This high percentile demonstrates a strong market presence and customer preference, indicating it outperforms most competitors. Performance peers in the same percentile include 家常飯朴老師 - 蘆洲5號店 집밥박선생, Wu Mookata, Yoshinoya, Broth Master, Express, and 龜龜燒烤.
Customer satisfaction (CSAT) indicates brand perception. Higher CSAT typically leads to customer loyalty and positive word-of-mouth, boosting brand growth.
Tonkatsu's overall CSAT in Taiwan is 61%, up 1.1 percentage points year-over-year. Douliu City shows the highest CSAT at 79%, with a significant increase of 35.4 percentage points. Kaohsiung and Taichung experienced CSAT decreases. These figures show that Tonkatsu has an average customer satisfaction with increase since last year, and it's important to focus on regions with lower satisfaction.
Average check reflects customer spending per visit. Increasing this metric can significantly boost revenue, indicating pricing power and customer value perception.
Tonkatsu's overall average check in Taiwan is 329.9 TWD, an increase of 8.9% year-over-year. Taoyuan City has the highest average check at 361.7 TWD. Tainan has the lowest value of 285.7 TWD. The rise in average check indicates customers are spending more per visit, reflecting positive pricing strategy or order composition.
Number of outlets reflects brand reach and accessibility. A growing outlet count often signifies expansion and increased market presence, enhancing revenue.
Tonkatsu has a total of 23 outlets in Taiwan. Taipei has the highest number of outlets at 6, followed by Taoyuan City with 5. The distribution shows strong presence in major cities but less in others. Expansion in cities with fewer outlets could increase market share.
Identifying key competitors allows for strategic benchmarking. Analyzing overlap in customer base reveals opportunities for differentiation and targeted marketing.
Tonkatsu's top competitors in Taiwan, based on customer cross-visitation, are McDonald's (12.89%), Starbucks (6.29%), Sushiro (4.72%), MOS Burger (3.14%), and Kura Sushi (3.14%). The high cross-visitation with McDonald's and Starbucks suggests potential strategies around capturing more frequent visits from shared customers.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Tonkatsu's peak traffic workload in Taiwan occurs between 17:00 and 19:00, reaching a high of 71.40% at 18:00. There is also a smaller increase in traffic between 11:00 and 16:00. Minimal traffic is observed during late-night and early-morning hours. These are important consideration for resource planning.
Understanding consumer segments enables targeted marketing. Affinity insights guide tailored campaigns, enhancing engagement and brand resonance with specific demographics.
Tonkatsu in Taiwan shows a high affinity among women (80%) and men (120%), with a delta representing how much above or below 100% that group over indexes, showing a greater affinity for men. The brand also shows a very high affinity among Gen Y (191%), with over index ratio. This shows a better engagement with gen Y. Marketing may want to target this market segment.