Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tokyo Tokyo performance in the Philippines and how they change over time
See what factors influence Tokyo Tokyo performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tokyo Tokyo' competitors in the Philippines
An analysis of Tokyo Tokyo' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Tokyo Tokyo is in the lower 28% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tokyo Tokyo's market performance is at the 28th percentile, indicating a below average market standing. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Bohol Bee Farm, American Backyard, SiR TREB - Taste of Love Cafe, Cafe Roo Malate - Premium Rooftop Cafe, Yakikai Unli Grill, and Aira's restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Tokyo Tokyo's overall CSAT is 46%, a decrease of 8.3 percentage points year-over-year, indicating declining customer satisfaction. In Metro Manila, CSAT is 49%, also showing a decrease. The CSAT trend from June to August 2025 shows fluctuations, with a peak in July. This suggests a need to investigate and address the causes of the CSAT decline.
Average check reveals how much customers spend per visit, reflecting menu pricing, customer spending habits and overall revenue generation.
Tokyo Tokyo's overall average check is PHP 507.9, a 17.6% increase year-over-year, suggesting customers are spending more per visit. In Metro Manila, the average check is PHP 540. The average check trend from June to August 2025 shows a generally increasing trend. This indicates positive revenue growth per transaction.
Number of outlets indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Tokyo Tokyo has 58 outlets across the Philippines. Metro Manila has the highest number of outlets (32), followed by Calabarzon (11) and Central Luzon (8). Other regions have fewer outlets. This distribution highlights Metro Manila as a key market for the brand.
Competitor analysis identifies key players and customer preferences, informing strategies to gain a competitive edge and attract more customers.
Tokyo Tokyo's top competitors based on cross-visitation are McDonald's (29.73%), Jollibee (24.32%), Starbucks (21.62%), Mang Inasal (13.51%), and Chowking (13.51%). This indicates that customers who visit Tokyo Tokyo also frequently visit these brands, highlighting them as key competitors.
Traffic workload by hour reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Tokyo Tokyo experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 6:00 PM (54.78%). Traffic is significantly lower during early morning hours. This data suggests the need for increased staffing and resources during peak hours to manage customer flow effectively.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to resonate with specific demographics, maximizing engagement.
Tokyo Tokyo's customer base is predominantly women (94% affinity). Gen Y shows a high affinity (141%), while Gen Z is under-indexed (83%). This suggests that marketing efforts should focus on Gen Y and consider strategies to better engage Gen Z.