Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tokyo Grill performance in the United States and how they change over time
See what factors influence Tokyo Grill performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tokyo Grill' competitors in the United States
An analysis of Tokyo Grill' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Tokyo Grill is in the lower 21% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Tokyo Grill's market performance is in the lower 21%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Lakefront Brewery, Khaja Ghar Restaurant & Bar, Portland Burger, Strega, Mama Garden, and Metztli.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Tokyo Grill's overall customer satisfaction is 73%, a 14.5 percentage point increase year-over-year. In South Carolina, the CSAT is also 73%, with a 13.9 percentage point increase. This indicates a positive trend in customer perception and improved service quality.
Average check indicates customer spending per visit, crucial for revenue optimization and profitability analysis.
The overall average check for Tokyo Grill is $18.80, a 3.8% increase year-over-year. The average check in South Carolina is also $18.80. This suggests customers are spending slightly more per visit, contributing to increased revenue.
Outlet count reflects brand reach and market presence, influencing accessibility and overall revenue potential.
Tokyo Grill has 15 outlets in South Carolina and 1 in California. The concentration in South Carolina indicates a strong regional presence, while California represents a smaller footprint, potentially an area for expansion.
Identifying top competitors helps refine strategies, understand market dynamics, and capture a larger customer base.
Tokyo Grill's top competitors based on customer cross-visitation are Wendy's (23.81%), McDonald's (19.05%), Zaxbys Chicken Fingers & Buffalo Wings (14.29%), Burger King (14.29%), and Rush's (14.29%). This indicates a competitive landscape dominated by fast-food chains.
Traffic workload analysis optimizes staffing, resource allocation, and service delivery during peak hours.
Tokyo Grill experiences peak traffic workload between 11 AM and 8 PM, with the highest workload around 6 PM (62.19%). There is no traffic between 12 AM and 9 AM. This data informs staffing and resource allocation strategies to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, personalized experiences, and improved customer engagement.
Tokyo Grill's customer base shows a higher affinity towards women (110%) and Gen Y (121%). Men are under-indexed (91%), as well as Gen X (66%). This suggests marketing efforts should focus on attracting more Gen X and male customers.