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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Toby's performance in the Indonesia and how they change over time
See what factors influence Toby's performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Toby's is in the lower 30% of brands
Sample of brands in the same percentile
An analysis of Toby's' competitors in the Indonesia
An analysis of Toby's' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Toby's market performance is at the 30th percentile, indicating a below average market standing. This suggests that Toby's captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Bubur Ayam Halmahera Cabang Jalan Kalimantan, Iga Panggang Panglima Sunter, Toko Kopi TUKU - SPBU bp Cibubur, Ayam Goreng Nelongso - Pandaan, Sekar Jagad by Javanegra, and Dapur Usada.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Toby's overall customer satisfaction is 83%, a decrease of 7.2 percentage points year-over-year. In Java, the CSAT is also 83%, with the same decrease. The CSAT trend shows fluctuations, with a low of 74.19% in July 2025 and a high of 88% in June 2025, indicating potential areas for improvement in customer experience.
Number of outlets reflects brand reach and market presence, influencing accessibility and overall revenue potential.
Toby's has 18 outlets in Java. The absence of growth data suggests a stable number of outlets during the reporting period. This indicates a consistent physical presence in the region, but further expansion opportunities may exist.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantage.
Toby's customers also frequently visit Burger King (8.51%), Pizza Hut (6.38%), McDonald's (6.38%), Es Teler (4.26%), and Bakmie Rempah Renjana (4.26%). This cross-visitation data highlights the competitive landscape and potential areas for Toby's to differentiate its offerings and attract more customers.
Traffic workload analysis reveals peak hours and customer flow, enabling efficient staffing and resource allocation.
Toby's experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (68.74%). Traffic is minimal between 0:00 and 6:00. This data informs staffing schedules and promotional activities to optimize service during peak hours and potentially attract more customers during slower periods.
Understanding consumer segments enables targeted marketing, personalized experiences, and optimized product offerings.
Toby's customer base shows a high affinity for women (80), indicating they are a significant consumer segment. Men are overrepresented (126). Gen Y shows high affinity (133), while Gen X (44) and Gen Z (39) are under-indexed, suggesting opportunities to tailor marketing efforts to better engage these generations.