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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Indonesia and how they change over time
See what factors influence Burger King performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Indonesia
An analysis of Burger King' competitors in the Indonesia
In Cafés & Restaurants
·Jul – Sep 25
Burger King is in the top 17% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Burger King's market performance in Indonesia is at the 83rd percentile, indicating an above-average market standing. This means Burger King outperforms 83% of brands in the Cafe & Restaurants industry. Performance peers in a similar range include Hachi and Kampung kecil.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Burger King in Indonesia has a high overall customer satisfaction at 95%, with slight decrease of 0.5pp year-over-year. Sulawesi and Sumatra regions show the highest satisfaction (96%), while Lesser Sunda Islands show the lowest (76%).
Average check reflects customer spending habits, crucial for revenue forecasting and menu optimization.
Average check for Burger King in Indonesia varies by region. Lesser Sunda Islands has the highest average check at 95.2K IDR, while Sumatra has the lowest at 58.3K IDR. Overall average check data is not available for comparison.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Burger King's outlet distribution in Indonesia is heavily concentrated in Java, with 91 outlets. Sumatra has 15 outlets, Lesser Sunda Islands has 7, Sulawesi has 6, and Kalimantan has only 2, indicating uneven regional presence.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Burger King's top competitors in Indonesia, based on cross-visitation, are Pizza Hut (8.21%), McDonald's (6.82%), Richeese Factory (5.93%), KFC (5.81%), and Starbucks (2.82%). This indicates shared customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King in Indonesia experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (63.85%). Traffic is lowest between 03:00 and 05:00, indicating overnight slowdown.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Burger King's consumer base in Indonesia shows a high affinity for both women (96%) and men (105%). Among generations, Gen X is overrepresented (103%), while Gen Y is underrepresented (96%), and Gen Z is slightly overrepresented (101%).