Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Pizza Company performance in the Thailand and how they change over time
See what factors influence The Pizza Company performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Pizza Company' competitors in the Thailand
An analysis of The Pizza Company' competitors in the Thailand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Pizza Company is in the top 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
The Pizza Company holds a market performance percentile of 80 in Thailand's Cafe & Restaurants industry, indicating an above-average market position. This means the brand captures more foot traffic than most competitors. Performance peers in the same range include MIXUE - สี่มุมเมือง แหลมฉบัง, KATSU MIDORI, เปียงยาง ปิ้งย่างเกาหลี 219 ที่สุดในมีนบุรี, and Krua Ban Pa Boon 3.
Competitor analysis identifies key rivals and customer overlaps, informing strategies to enhance market share and customer retention.
Café Amazon, KFC, McDonald's, Starbucks and Burger King are the top competitors of The Pizza Company, based on cross-visitation data. Café Amazon has the highest cross-visitation (9.24%), meaning a significant portion of The Pizza Company's customers also visit Café Amazon. This highlights the need to understand Café Amazon's appeal and differentiate The Pizza Company's offerings.
Traffic workload by hour reveals peak times, enabling staffing and marketing optimization for enhanced customer experience and efficiency.
Traffic workload for The Pizza Company peaks between 16:00 and 19:00, with the highest workload at 18:00 (61.33%). The lowest traffic occurs between 3:00 and 7:00. This data informs staffing and marketing strategies, ensuring adequate resources during peak hours and targeted promotions during slower periods.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, maximizing engagement and ROI.
Women are overrepresented among The Pizza Company's customers (affinity index 78), while men are highly overrepresented (affinity index 119). Gen X is overrepresented (affinity index 113), Gen Y is slightly overrepresented (affinity index 101), and Gen Z is underrepresented (affinity index 64). This suggests marketing efforts should focus on attracting more Gen Z customers.