Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The People's Cafe performance in the Indonesia and how they change over time
See what factors influence The People's Cafe performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The People's Cafe' competitors in the Indonesia
An analysis of The People's Cafe' competitors in the Indonesia
In Cafés & Restaurants
·Jul – Sep 25
The People's Cafe is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The People's Cafe holds a market performance percentile of 62 in Indonesia's Cafe & Restaurants industry, indicating an average/above average market standing. This means the brand attracts more customers than a significant portion of its competitors. Performance peers in the same percentile range include Dapur Solo, Mie Gacoan, Mie Gacoan Batam (Golden City), Nuju Coffee, Mie Gacoan Kotamobagu Adampe Dolot, and Sate.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong customer base.
The People's Cafe boasts a high overall customer satisfaction (CSAT) of 96%, with a significant increase of 6.9 percentage points year-over-year. Java shows a CSAT of 96%, while Sulawesi has a CSAT of 81%. This indicates strong positive customer experiences, particularly in Java, though Sulawesi shows room for improvement.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization. Monitoring trends informs pricing and promotion strategies.
The average check for The People's Cafe is 157.3K IDR in Sulawesi and 97K IDR in Java. The data indicates that customers in Sulawesi spend more per visit compared to those in Java. There is no growth value provided.
Outlet count indicates brand reach and expansion strategy. Growth in outlets often correlates with increased market presence and revenue potential.
The People's Cafe has 21 outlets in Java, 1 in Lesser Sunda Islands, and 1 in Sulawesi. This distribution highlights a strong presence in Java, with limited presence in other regions, suggesting potential for expansion.
Identifying key competitors allows for strategic benchmarking and differentiation. Understanding cross-visitation patterns informs targeted marketing efforts.
The top competitors for The People's Cafe, based on customer cross-visitation, are Djournal Coffee (2.29), Djournal Coffee Bintaro Jaya Xchange Mall (2.09), Pizza Hut (2.09), Kimukatsu (1.72), and Starbucks (1.34). This suggests that customers who visit The People's Cafe also frequent these establishments, indicating potential areas for competitive analysis and marketing strategies.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
The People's Cafe experiences peak traffic workload between 10:00 and 21:00, with the highest workload around 18:00-19:00 (60.79% and 60.39% respectively). Traffic is minimal during the early morning hours. This data is crucial for optimizing staffing levels and resource allocation throughout the day.
Analyzing consumer segments informs targeted marketing and positioning. Understanding gender and generational preferences enhances campaign effectiveness.
The People's Cafe's customer base shows a higher affinity among women (118) and Gen Z (137), indicating these segments are overrepresented compared to the average consumer. Men (77) and Gen X (60) are underrepresented. This suggests marketing efforts could be tailored to appeal to women and Gen Z, while also exploring strategies to attract more men and Gen X customers.