Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Sate performance in the Indonesia and how they change over time
See what factors influence Sate performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
An analysis of Sate' competitors in the Indonesia
An analysis of Sate' competitors in the Indonesia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Sate is in the top 1% of brands
Sample of brands in the same percentile
Market performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Sate, with a market performance of 99, is a leading brand, placing it in the top 1% in Indonesia's Cafe & Restaurants industry. This high percentile indicates a strong market position relative to its peers like Haus, Mie Gacoan Jakarta - Sunter, Mie Gacoan - Ngagel, Mie Gacoan Jakarta - Radin Inten, Ayam Crisbar Kelapa Dua Depok and Kampung Kecil Rajawali, who all are in the same percentile range.
Customer Satisfaction reflects customer happiness and loyalty, directly influencing brand reputation and repeat business.
Sate's overall customer satisfaction is 88%, a significant 9.6pp increase year-over-year. CSAT is higher in Lesser Sunda Islands (92%) than in Java (87%). This indicates a positive trend in customer perception, with Lesser Sunda Islands showing particularly strong improvement.
Average check value shows the average money spent per transaction, reflecting pricing strategy and customer spending habits.
The overall average check for Sate is 142K IDR, showing a 12.6% increase year-over-year. The average check is notably higher in Lesser Sunda Islands (173.9K IDR) compared to Java (135K IDR). This suggests regional variations in spending or menu preferences.
Number of outlets signifies brand reach and expansion, indicating market presence and accessibility.
Sate has a total of 64 outlets in Indonesia. The majority are located in Java (60), with a smaller presence in the Lesser Sunda Islands (4). This indicates a concentration of Sate's business operations in Java.
Competitor analysis identifies key market rivals, informing strategic positioning and competitive advantages.
Sate's top competitors based on customer cross-visitation include Starbucks (5.96%), Pizza Hut (5.00%), Solaria (3.85%), KFC (3.08%) and Kopi Kenangan (3.08%). This shows that Sate customers also frequent these popular Cafe & Restaurants, highlighting potential areas for differentiation.
Traffic workload by hours reveals peak operational times, enabling optimized staffing and resource allocation.
Sate experiences peak traffic workload between 10 AM and 8 PM, with the highest activity around 6 PM. This indicates the busiest hours for Sate, which require maximum staffing and resource optimization.
Consumer segments insights enable targeted marketing by understanding audience demographics and preferences.
Sate's customer base shows high affinity among women (92) and men (106). Among generations, Gen X is overrepresented (145), while Gen Y (96) and Gen Z (84) are underrepresented. These affinity indexes help tailor marketing strategies to resonate with key demographics.
Cafe & Restaurants