Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Fresh Market performance in the United States and how they change over time
See what factors influence The Fresh Market performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Fresh Market' competitors in the United States
An analysis of The Fresh Market' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
The Fresh Market is in the lower 8% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Fresh Market's MARKET PERFORMANCE is in the lower 8%, indicating a critically low market standing. This means the brand captures a smaller share of customer traffic compared to competitors like La Villetta II, Country Squire Carry Out, Shima Japanese Restaurant, Lenape, Cancun Mexican Restaurant, and Sol Tapatio Inc, all within the same percentile.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation.
The Fresh Market has the most outlets in Florida (11), followed by Georgia (7). Other states like Maryland, South Carolina, Tennessee, Virginia, and North Carolina each have 3 outlets. Alabama has 2, while Pennsylvania and Kentucky each have 1.
Identifying competitors helps understand market dynamics, benchmark performance, and refine competitive strategies for growth.
The top competitors for The Fresh Market, based on customer cross-visitation, are Panera Bread (42.86%) and Starbucks (28.57%). Other competitors include Dragon Fire Grill, Milkster Creamery, and Bourbon St. Cafe, each with 14.29% cross-visitation.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
The Fresh Market experiences peak traffic between 8 AM and 8 PM, with the highest workload around 11 AM (57.10%). Traffic is minimal during nighttime hours. This data suggests optimal staffing during daytime hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups for higher engagement.
Women (123 affinity index) are overrepresented among The Fresh Market's consumers, while men (78 affinity index) are underrepresented. Gen X (164 affinity index) shows high affinity, while Gen Y (34 affinity index) is under-indexed.