Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence The Coffee Club performance in the Thailand and how they change over time
See what factors influence The Coffee Club performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of The Coffee Club' competitors in the Thailand
An analysis of The Coffee Club' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
The Coffee Club is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
The Coffee Club is a leading brand with a 99th percentile market performance. This signifies a very strong market presence and high customer preference, placing it in the top 1% within the Cafe & Restaurants industry in Thailand. Performance peers in a similar range include Kodtalay The Riverfront Seafood Buffet, Suki Teenoi, Amritsr Restaurant, MAGURO, The Village Farm To Café and KFC.
CSAT reflects customer happiness. High CSAT scores boost loyalty and positive brand perception, fueling repeat business and recommendations.
The Coffee Club's overall customer satisfaction (CSAT) is high at 92%, with a significant increase of 3.7 percentage points year-over-year. Chon Buri Province shows the highest CSAT at 98%. This indicates strong customer loyalty and positive experiences, driven by quality and service, which encourages brand advocacy.
Average check reveals spending per visit. Tracking this KPI helps understand customer value and optimize pricing and offerings.
The overall average check for The Coffee Club is 386 THB, a 1.4% increase year-over-year. Surat Thani Province has the highest average check at 478.20 THB. An increasing average check suggests customers are spending more per visit, showing brand value.
Outlet count indicates brand reach. More locations often mean greater convenience and brand visibility for customers.
The Coffee Club has a total of 21 outlets in Thailand. Phuket Province has the highest number of outlets with 11 locations. This indicates a concentrated presence in Phuket, signaling strategic focus on this region for market penetration and accessibility.
Competitor analysis identifies key rivals. Cross-visitation data highlights shared customers and competitive overlap in the market.
Starbucks is the top competitor for The Coffee Club, with a cross-visitation rate of 4.52%. Prime Burger and McDonald's also show notable cross-visitation at 3.02% and 2.94%, respectively. This indicates that customers frequently visit these brands in addition to The Coffee Club.
Traffic workload unveils peak hours. Understanding these trends enables efficient staffing and resource allocation for better service.
The Coffee Club experiences peak traffic between 12:00 PM (57.94%) and 6:00 PM (57.51%), with the highest workload around 1:00 PM (58.05%). The lowest traffic is between 1:00 AM (5.18%) and 5:00 AM (3.95%). This suggests the need for increased staffing and resource allocation during peak hours to manage demand.
Consumer segments are strategically important and can inform targeted marketing and positioning strategies.
Women show a slightly higher affinity (102) than men (98) towards The Coffee Club. Gen Z (106) and Gen Y (103) have higher affinity compared to Gen X (89). These insights suggest that younger generations are more engaged. Marketing can be tailored for different groups.