Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Coffee performance in the Brazil and how they change over time
See what factors influence The Coffee performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Coffee' competitors in the Brazil
An analysis of The Coffee' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Coffee is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Coffee holds the 53rd percentile in Brazil's Cafe & Restaurants industry, indicating an average market performance. This means the brand's foot traffic is on par with many competitors. Performance peers in the same range include Casa do João, GENDAI, Casa Turca, Laicos Bar, Dora Marie Blumenau, and Applebee's Grill + Bar.
Identifying top competitors helps understand the competitive landscape, informing strategies to differentiate and attract customers from rival brands.
The top competitors for The Coffee in Brazil, based on customer cross-visitation, are McDonald's (7.37%), Outback Steakhouse (4.63%), Starbucks (3.79%), Burger King (2.95%), and Coco Bambu (2.53%). This indicates that customers of The Coffee also frequent these establishments, highlighting potential areas for competitive focus.
Analyzing traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and revenue.
The Coffee experiences peak traffic between 10 AM and 4 PM in Brazil, with the highest workload around 12-1 PM (52.74% and 52.94% respectively). Traffic significantly decreases after 6 PM. This data suggests optimal staffing during midday hours and potential for promotional activities during slower periods.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to resonate with specific demographic groups for increased engagement.
The Coffee's customer base in Brazil shows a higher affinity among women (index 104) compared to men (index 96). Among generations, Gen Y is overrepresented (index 127), while Gen X (index 82) and Gen Z (index 23) are underrepresented. This suggests marketing efforts should focus on Gen Y and consider strategies to attract Gen X and Gen Z.