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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Thai Market is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Thai Market performance in the Vietnam and how they change over time
See what factors influence Thai Market performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
An analysis of Thai Market' competitors in the Vietnam
An analysis of Thai Market' competitors in the Vietnam
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reflects the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Thai Market's Market Performance in Vietnam's Cafe & Restaurants industry is at the 99th percentile, a leading position. This indicates a strong market presence and high customer preference compared to peers like Mì cay Sasin, Al Fresco's, Panda BBQ, Bò Tơ Nhân Phát, Phuc Long and Manwah, who also share the same percentile range.
Identifying key competitors helps understand the competitive landscape and refine strategies for differentiation and market share growth.
Thai Market's top competitors in Vietnam, based on customer cross-visitation, are Pizza 4P's (2.93%), Highlands Coffee (2.67%), Lotteria (1.91%), Haidilao (1.65%), and Pizza Hut (1.65%). This indicates that customers who visit Thai Market also frequent these brands, suggesting they compete for the same customer base.
Analyzing traffic workload by hour reveals peak hours, helping optimize staffing and resource allocation for better customer service.
Traffic workload for Thai Market peaks between 18:00 and 20:00, with the highest workload at 19:00 (70.98%). Traffic is lowest from 0:00 to 9:00 and after 21:00. Staffing and resource allocation should be prioritized during peak hours to ensure optimal customer service.
Understanding consumer segments by gender and generation allows for targeted marketing strategies and personalized customer experiences.
Thai Market shows high affinity with women (114) and Gen Z (138), suggesting these segments are overrepresented among its consumers. Men (90) and Gen X (38) are underrepresented. Marketing strategies can leverage the appeal to women and Gen Z while exploring opportunities to engage men and Gen X.