Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence TGI Fridays performance in the Philippines and how they change over time
See what factors influence TGI Fridays performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of TGI Fridays' competitors in the Philippines
An analysis of TGI Fridays' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
TGI Fridays is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
TGI Fridays in the Philippines holds a market performance percentile of 73, indicating an average/above average market standing. This means TGI Fridays captures more customer traffic than most competitors. Performance peers in a similar range include Mamou (69), Burger King (70), Texas Roadhouse (72), and BOTEJYU (72).
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
TGI Fridays in the Philippines boasts an overall customer satisfaction of 86%, a significant 13.2 percentage point increase year-over-year. Calabarzon leads with 99% satisfaction. This high CSAT suggests strong customer loyalty and positive brand perception.
Average check reflects customer spending per visit, crucial for revenue optimization and understanding pricing strategy effectiveness.
The average check for TGI Fridays in the Philippines is PHP 1.3K, a 7.4% decrease year-over-year. Central Luzon and Calabarzon have the highest average check at PHP 1.4K. The dynamic data shows a rise in average check during the reported period.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
TGI Fridays has 15 outlets in Metro Manila, 3 in Central Luzon, 2 each in Calabarzon and Central Visayas, and 1 in Davao Region. Metro Manila accounts for the majority of TGI Fridays' presence in the Philippines.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and marketing efforts.
The top competitors for TGI Fridays in the Philippines, based on cross-visitation, are Jollibee (10.05%), McDonald's (7.34%), Starbucks (7.07%), Gerry's Grill (5.71%), and Texas Roadhouse (4.08%). This indicates a significant overlap in customer base with these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
TGI Fridays experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 6:00 PM (63.63%) and 7:00 PM (68.61%). Traffic is minimal during early morning hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messaging to specific groups.
Women show a higher affinity (104) than men (96) for TGI Fridays. Gen Y exhibits the strongest affinity (112), while Gen X (82) and Gen Z (84) are under-indexed. This suggests Gen Y is more engaged with the brand.