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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Tbaar performance in the United States and how they change over time
See what factors influence Tbaar performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tbaar' competitors in the United States
An analysis of Tbaar' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tbaar is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tbaar's market performance is in the 97th percentile, indicating a leading position. This means Tbaar outperforms 97% of brands in its industry, showing strong market presence. Peers in similar range: Chang Lai Fishballs Noodles, A Dopo Sourdough Pizza, Clay Oven, Pietro's Trattoria, New China Buffet, WaterMark Bar and Grille.
Customer satisfaction (CSAT) reflects customers' happiness, influencing loyalty, retention, and brand perception, crucial for sustained growth.
Tbaar's overall CSAT is 63%, a decrease of 15.1 percentage points year-over-year. New York and Texas show 62% CSAT each, with significant decreases, while Maryland has 45%. The CSAT trend shows a decline from May to June, followed by a slight increase in July, indicating areas for improvement in customer experience across states.
Average check measures the typical customer spend, reflecting pricing strategy, menu appeal, and customer purchasing behavior.
Tbaar's overall average check is $23, a 16% increase year-over-year. The Texas average check is $24.2 USD, with no growth. The average check remained constant from May to July, indicating consistent spending habits over the analyzed period.
Outlet count shows brand reach and expansion, indicating potential market penetration and investment in growth.
Tbaar has 21 outlets across the United States. New York leads with 8 outlets, followed by California, Texas, and Georgia with 2 each. Maryland, Pennsylvania, Minnesota, Illinois, Delaware, and Colorado each have 1 outlet, indicating varying levels of presence in different states.
Competitor analysis reveals the competitive landscape, customer preferences, and potential areas for differentiation and strategic positioning.
Tbaar's top competitors based on cross-visitation are Starbucks (13.11%), Dunkin' (4.92%), Raising Cane's Chicken Fingers (4.92%), McDonald's (4.92%), and Chipotle Mexican Grill (4.92%). This indicates significant overlap in customer base with these brands, reflecting competition for customer visits and potential for targeted marketing.
Traffic workload by hours identifies peak times, informing staffing, promotions, and operational strategies for optimal service and revenue.
Tbaar's peak traffic workload occurs between 17:00 and 18:00, with 55.05% and 58.24% respectively. Traffic is minimal from midnight to 8:00. This data suggests the need for increased staffing and targeted promotions during peak hours to maximize efficiency and customer satisfaction.
Understanding consumer segments helps tailor marketing, enhance product relevance, and optimize customer engagement for improved ROI.
Tbaar's consumer base shows high affinity for women (98 index) and men (102 index). Gen Y (125 index) and Gen Z (133 index) are overrepresented, while Gen X (83 index) is underrepresented. Focus on marketing strategies tailored to Gen Y and Gen Z.