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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taquería El Califa performance in the Mexico and how they change over time
See what factors influence Taquería El Califa performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Taquería El Califa is ahead of most brands
Sample of brands in the same percentile
An analysis of Taquería El Califa' competitors in the Mexico
An analysis of Taquería El Califa' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taquería El Califa's market performance is at the 57th percentile, indicating an average/above average market standing in the Cafe & Restaurants industry in Mexico. This means the brand is ahead of most brands. Performance peers in the same percentile range include El Sirloin de la Roma " Del Valle", Ozumo Buffet - Puebla Centro, Barracruda, MERMELADA COCINA QUE RECONFORTA., Cuarto de kilo, and Infamous Pizza.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business.
Taquería El Califa's overall CSAT is 70%, a decrease of 7.1 percentage points year-over-year. However, in the State of Mexico, CSAT is 81%, showing a growth of 14.1 percentage points. This suggests varying customer experiences across different locations, with the State of Mexico showing positive trends.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions.
The overall average check for Taquería El Califa is 361.5 MXN, a decrease of 4.8% year-over-year. In the State of Mexico, the average check is 451.9 MXN, with no growth. This indicates a need to analyze factors affecting spending habits.
Outlet count indicates brand reach and expansion. Growth reflects investment and market penetration strategy effectiveness.
Taquería El Califa has 3 outlets in the State of Mexico. The data does not provide information on the growth of outlets, suggesting a stable presence in that region during the reporting period.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Taquería El Califa, based on cross-visitation, are La Casa de Toño (8.48%), Starbucks (5.80%), Toks (5.13%), Taquería Orinoco (4.91%), and VIPS (4.69%). This indicates that customers who visit Taquería El Califa also frequent these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Taquería El Califa experiences peak traffic workload between 14:00 and 22:00, with the highest workload at 21:00 (64.53%). Traffic is minimal between 04:00 and 11:00. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments allows targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Women are overrepresented among Taquería El Califa's consumers (affinity index 72), while men are highly overrepresented (affinity index 124). Gen X is highly overrepresented (affinity index 130), Gen Y is slightly underrepresented (affinity index 93), and Gen Z is underrepresented (affinity index 63).