Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tacos Mexico performance in the United States and how they change over time
See what factors influence Tacos Mexico performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Tacos Mexico is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of Tacos Mexico' competitors in the United States
An analysis of Tacos Mexico' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tacos Mexico's market performance is in the lower 32%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include LongBoard Bar and Grill, MaGerks Pub & Grill, CALI, @Top Taco Restaurant, Hachi, and Kerby's Koney Island.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Tacos Mexico has an overall CSAT of 76%, a significant increase of 20.1 percentage points year-over-year. Texas shows the highest CSAT at 91%, while Massachusetts has a slightly decreased CSAT at 81%. This indicates generally positive customer experiences, with regional variations.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for profitability.
Tacos Mexico's overall average check is $17.60, a decrease of 25% year-over-year. California has the highest average check at $16.90. This decline suggests customers are spending less per visit, potentially impacting overall revenue.
Outlet count indicates brand reach and growth. Tracking distribution helps assess market penetration and expansion effectiveness.
Tacos Mexico has a total of 26 outlets. California has the most outlets with 16, followed by Nevada with 3, and Texas and Massachusetts with 2 each. This distribution highlights California as a key market for the brand.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Tacos Mexico's top competitors based on customer cross-visitation are McDonald's (18.25%), In-N-Out Burger (13.49%), Jack in the Box (8.73%), Burger King (7.94%), and Taco Bell (6.35%). This indicates that Tacos Mexico customers also frequent these fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Tacos Mexico experiences peak traffic workload between 17:00 and 20:00 (5 PM to 8 PM), with the highest workload at 19:00 (7 PM) at 52.88%. Traffic is lowest between 3:00 and 7:00 (3 AM to 7 AM). This data helps optimize staffing during peak hours.
Understanding consumer segments by gender and generation allows for targeted marketing, improving engagement and brand resonance with specific demographics.
Tacos Mexico's customer base shows a high affinity towards men (index 131) and Gen Z (index 138), indicating these segments are overrepresented compared to the average consumer. Women are underrepresented (index 67). Gen X (index 101) and Gen Y (index 108) are near average.