Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Mama performance in the United States and how they change over time
See what factors influence Taco Mama performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Taco Mama is in the lower 40% of brands
Sample of brands in the same percentile
An analysis of Taco Mama' competitors in the United States
An analysis of Taco Mama' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Mama's market performance is in the lower 40th percentile, indicating a below-average market position. This suggests that Taco Mama captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Original ChopShop, Bar Harbor Lobster Pound, La Frida Mexican Grill & Seafood, Mambo Cuban Restaurant & Lounge Harrison, Mama's Fish House, and El Pueblo Mexican Food.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Taco Mama's top competitors based on cross-visitation are Chick-fil-A (11.98%), McDonald's (9.28%), Starbucks (7.78%), Taco Bell (4.49%), and Texas Roadhouse (4.19%). This indicates that customers who visit Taco Mama also frequently visit these brands, suggesting they fulfill similar dining needs or preferences.
Traffic workload reveals peak hours and operational demands, optimizing staffing and resource allocation.
Taco Mama experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload occurring at 6:00 PM (61.27%) and 7:00 PM (65.10%). Traffic is minimal during early morning and late-night hours. This data helps optimize staffing and resource allocation to meet customer demand during peak times.
Consumer segments inform targeted marketing, tailoring strategies to resonate with specific demographics and preferences.
Taco Mama's customer base shows a high affinity towards women (index 94) and men (index 106). Among generations, Gen X is overrepresented (index 116), while Gen Y (index 92) and Gen Z (index 97) are slightly underrepresented. This suggests marketing efforts could be tailored to better engage Gen Y and Gen Z.