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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Taco Del Mar performance in the United States and how they change over time
See what factors influence Taco Del Mar performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Taco Del Mar is in the top 3% of brands
Sample of brands in the same percentile
An analysis of Taco Del Mar' competitors in the United States
An analysis of Taco Del Mar' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals competitive strength and customer preference, crucial for strategic decisions and growth opportunities.
Taco Del Mar's market performance is in the top 3% (97th percentile) in the United States' Cafe & Restaurants industry, indicating a leading position. Performance peers in similar range include Derby City Pizza Co, Enat Ethiopian, Shashlik House, Bar-B-Cutie SmokeHouse, Heidi's Brooklyn Deli, The Twelve Thirty Club. This shows strong market share compared to peers.
Customer satisfaction reflects brand perception and loyalty, driving repeat business and positive word-of-mouth, impacting long-term revenue.
Taco Del Mar's overall customer satisfaction is at 82%, up 10.5 percentage points year-over-year. Oregon leads with 92%, followed by Washington with 83%. CSAT peaked in June 2025. Increasing CSAT signals improved customer experiences and brand affinity.
Average check reveals spending habits, informing pricing strategies and menu optimization to boost revenue per transaction.
Taco Del Mar's overall average check is $17.40, a 13.1% increase year-over-year. Washington state average check is $17.30. The average check peaked in June 2025. Rising average check indicates customers are spending more per visit.
Outlet count indicates brand reach and market presence, a key factor for accessibility and overall revenue generation.
Taco Del Mar has 39 outlets in the United States. Washington has the most (26), followed by Oregon (4) and Florida (3). Outlet distribution shows regional focus and expansion opportunities.
Competitor analysis identifies market rivals and customer preferences, guiding strategies to differentiate and capture market share.
Taco Del Mar's top competitors by cross-visitation are McDonald's (12.31%), Wendy's (12.31%), Starbucks (7.69%), Taco Bell (6.15%), and Dairy Queen (6.15%). Understanding competitor overlap helps refine targeting and offerings.
Traffic workload patterns reveal peak hours, enabling optimal staffing and resource allocation to maximize service efficiency.
Taco Del Mar's peak traffic workload occurs between 10 AM and 6 PM, with the highest activity between 12 PM and 1 PM. This informs staffing and promotional strategies for busy periods.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups for higher engagement.
Taco Del Mar's customer base shows a high affinity among women (86 index), and high among Men (113 index). Gen X are under-indexed at 79, Gen Y is at 96, while Gen Z are strongly over-indexed (213). Tailoring marketing towards Gen Z could yield high engagement.