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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Bell performance in the Australia and how they change over time
See what factors influence Taco Bell performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Taco Bell' competitors in the Australia
An analysis of Taco Bell' competitors in the Australia
In Cafés & Restaurants
·Jul – Sep 25
Taco Bell is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell's market performance in Australia is at the 53rd percentile, indicating an average market standing. This suggests moderate brand visibility and customer traffic compared to its peers in the Cafe & Restaurants industry. Performance peers include MITRAN DA DHABA DURAL, Smokin'Joe's, Alchemy Polish Cafe Restaurant, Kesari, Enzo's Cucina, and Sushi POP Japan.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. Monitoring CSAT helps identify areas for service improvement.
Taco Bell's overall customer satisfaction in Australia is 54%, a decrease of 4.7 percentage points year-over-year. Queensland shows the highest CSAT at 60%, while Western Australia has the lowest at 41%. The CSAT trend decreased between June and August 2025, indicating a potential need for service improvements.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue and profitability. Tracking it aids in menu and promotional strategies.
Taco Bell's average check in Australia is 26 AUD, a 3.7% increase year-over-year. Western Australia has the highest average check at 29.3 AUD. The average check fluctuated between June and August 2025, with a peak in June. This suggests variations in customer spending habits over the observed period.
Outlet count indicates brand reach and market penetration, affecting accessibility and revenue potential. Expansion strategies rely on understanding outlet distribution.
Taco Bell has 14 outlets in Queensland, 12 in New South Wales, 9 in Victoria, and 4 in Western Australia. Queensland has the highest number of outlets, indicating a stronger presence in that state. The distribution of outlets across states reflects Taco Bell's strategic focus and market coverage in Australia.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts to gain market share.
McDonald's (25.09%) is the most cross-visited brand by Taco Bell customers, followed by KFC (13.59%) and Hungry Jack's Burgers (11.15%). Guzman y Gomez (5.57%) and Subway (3.83%) also attract Taco Bell customers. This indicates significant competition from established fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and maximizing customer satisfaction.
Taco Bell's peak traffic workload occurs between 12:00 PM and 7:00 PM, with the highest workload at 68.68% at 6:00 PM. Traffic is minimal between midnight and 9:00 AM. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement and conversion rates.
Taco Bell's customer base shows a high affinity towards women (87%) and men (111%). Gen Z (105%) and Gen Y (91%) are overrepresented, while Gen X (78%) is underrepresented. This suggests a strong appeal to younger generations, with opportunities to further engage Gen X.