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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Swensen's performance in the Thailand and how they change over time
See what factors influence Swensen's performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Swensen's' competitors in the Thailand
An analysis of Swensen's' competitors in the Thailand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Swensen's is in the top 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Swensen's market performance in Thailand is at the 84th percentile, indicating an average/above average market standing. This means Swensen's captures more foot traffic than 84% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include The Village Farm To Café and Cafe phuket view point.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for Swensen's in Thailand, based on cross-visitation, are Café Amazon (9.27%), KFC (7.80%), Starbucks (6.10%), McDonald's (4.75%), and MK Restaurant (3.95%). This indicates that customers who visit Swensen's also frequently visit these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Swensen's in Thailand experiences peak traffic workload between 10 AM and 8 PM, with the highest traffic workload occurring between 4 PM and 6 PM. Traffic is significantly lower during early morning hours (0 AM - 8 AM).
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographic groups.
Swensen's customer base in Thailand shows a higher affinity among women (index 105) and Gen X (index 113) and Gen Z (index 111). Gen Y is under-indexed (index 92). This suggests that marketing efforts could be tailored to appeal to women and Gen X and Gen Z.