Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence SusieCakes performance in the United States and how they change over time
See what factors influence SusieCakes performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of SusieCakes' competitors in the United States
An analysis of SusieCakes' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
SusieCakes is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
SusieCakes holds the 98th percentile, indicating a leading market position. This demonstrates a strong customer preference compared to its peers. Performance peers include Skillet, Fulin's Asian Cuisine, Fiesta Mexicana, Oscar's Frozen Custard, Big Boy Wisconsin Dells, and Blarney Stone Pub.
Customer satisfaction is key to loyalty. Tracking CSAT helps understand customer happiness and identify areas for service improvement.
SusieCakes boasts an 83% overall customer satisfaction, a significant 11.4 percentage point increase year-over-year. Tennessee leads with 98%, followed by Texas and California, both at 80%. The CSAT has fluctuated between 82.14% and 84.54% from May to July 2025.
Average check reveals spending patterns, informing pricing and marketing to boost revenue and customer lifetime value.
The overall average check for SusieCakes is $23.90, a 23.6% increase year-over-year. California has the highest average check at $32.60, followed by Texas at $22.80, and Tennessee at $11.40. The average check has risen from $15.67 in May to $31.96 in July 2025.
Outlet count indicates brand reach. Monitoring growth guides expansion, capitalizing on market demand and optimizing resource allocation.
SusieCakes has 17 outlets in California, 4 in Texas, and 1 in Tennessee. This distribution highlights California as the primary market, with Texas and Tennessee representing growth opportunities. There are no increases in outlet numbers in different regions.
Analyzing competitors reveals market dynamics, informing strategies to enhance brand differentiation, attract customers, and sustain competitive advantage.
The top competitors for SusieCakes, based on customer cross-visitation, are SOMISOMI and Starbucks (both at 5.41%), followed by The Coffee Bean & Tea Leaf, Chopt Creative Salad Co., and Chick-fil-A (all at 4.05%).
Traffic workload informs staffing, inventory, and marketing. Analyzing peak hours ensures efficient operations and optimal customer experience.
SusieCakes experiences peak traffic between 12 PM and 3 PM, with the highest workload at 1 PM (63.21%). Traffic starts building up at 10 AM (39.44%) and declines sharply after 6 PM. There is no traffic between 8 PM and 9 AM.
Understanding consumer segments tailors marketing. Affinity indices guide messaging, maximizing engagement and return on investment.
SusieCakes' customer base shows high affinity among women (136 index), while men are under-indexed (66 index). Gen Y exhibits the highest affinity (149 index), followed by Gen Z (69 index) and Gen X (53 index).