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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SOMISOMI performance in the United States and how they change over time
See what factors influence SOMISOMI performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SOMISOMI' competitors in the United States
An analysis of SOMISOMI' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
SOMISOMI is in the lower 40% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SOMISOMI's MARKET PERFORMANCE is at the 40th percentile, indicating a below average market position. This suggests SOMISOMI captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Original ChopShop, Mi Llano Grill, Sharky's Beachfront Restaurant, Grotto Pizza, The Patio, and The Burger Den.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
SOMISOMI's top competitors based on cross-visitation are Starbucks (8.42%), In-N-Out Burger (8.42%), McDonald's (7.07%), Chick-fil-A (4.62%), and Panda Express (4.08%). This indicates that customers who visit SOMISOMI also frequently visit these fast-food and cafe chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
SOMISOMI experiences peak traffic between 17:00 and 21:00, with the highest workload at 20:00 (54.66%). Traffic is minimal in the early morning hours. This data suggests the need for increased staffing during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
SOMISOMI's customer base shows a slightly higher affinity among women (Index 101) compared to men (Index 99). Gen Y (Index 129) and Gen Z (Index 116) are overrepresented, indicating high affinity, while Gen X (Index 73) is underrepresented.