Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence SOMISOMI performance in the United States and how they change over time
See what factors influence SOMISOMI performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SOMISOMI' competitors in the United States
An analysis of SOMISOMI' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
SOMISOMI is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
SOMISOMI, with a market performance percentile of 99, is a leading brand. This indicates a strong market position relative to peers like Baddies Burger House, MilkShake Factory, and Sodiê Doces.
Customer satisfaction (CSAT) reflects customer happiness and loyalty, impacting brand reputation and long-term success.
SOMISOMI's overall CSAT is 81%, a 1.1pp increase year-over-year. Nevada shows high satisfaction (91%), while Washington's CSAT is lower (47%). Monthly CSAT varied, peaking in May and dropping by July, suggesting areas for improvement.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
SOMISOMI has 24 outlets in California, 5 in Texas, 2 in Nevada and Washington, and 1 in Arizona. California accounts for the majority of the brand's presence.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation.
SOMISOMI's top competitors include Starbucks (9.98% cross-visitation), In-N-Out Burger (9.50%), and McDonald's (6.65%), suggesting a need to monitor these brands.
Traffic workload shows customer traffic patterns, guiding staffing and operational efficiency during peak hours.
SOMISOMI experiences peak traffic between 18:00 and 20:00, reaching its highest workload at 20:00 (62.85). Traffic is minimal between 0:00 and 8:00.
Analyzing consumer segments by gender and generation helps targeting marketing and positioning strategies based on affinity insights.
Women demonstrate a high affinity (103) for SOMISOMI, while men are slightly under-indexed (97). Gen Y exhibits a notably high affinity (133), Gen X (71) and Gen Z (86) are under-indexed.