Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SOMISOMI performance in the United States and how they change over time
See what factors influence SOMISOMI performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SOMISOMI' competitors in the United States
An analysis of SOMISOMI' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
SOMISOMI is in the lower 38% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SOMISOMI's market performance is at the 38th percentile, indicating a below average market position. This suggests SOMISOMI captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Mikiya Wagyu Shabu House, Noorsha Cafe & Bakery, Pampas, Sodiê Doces, Avocado Theory, and Le French Patisserie.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, retention, and brand reputation, directly influencing revenue and growth.
SOMISOMI's overall CSAT is 80%, a decrease of 1.2 percentage points year-over-year. Nevada shows the highest CSAT at 93% with a 12.2 percentage point increase, while Arizona and Washington have lower CSAT scores of 45% and 42% respectively, with significant decreases. The CSAT trend shows fluctuations between 71.98% and 85.88% during the reported period.
Number of outlets indicates brand reach and market presence, influencing accessibility, brand awareness, and overall market share potential.
SOMISOMI has 27 outlets in California, representing the largest portion of its locations. Texas has 6 outlets, while Nevada and Washington each have 2. Arizona has 1 outlet. This distribution highlights California as SOMISOMI's primary market.
Competitor analysis identifies key rivals and their market share, informing strategic decisions to gain a competitive edge and attract more customers.
SOMISOMI's top competitors based on cross-visitation are In-N-Out Burger (9.15%), Starbucks (7.57%), McDonald's (6.94%), Chick-fil-A (4.10%), and Jack in the Box (2.84%). This indicates that customers who visit SOMISOMI also frequently visit these fast-food and coffee chains.
Traffic workload by hours reveals peak operational times, enabling efficient staffing, resource allocation, and optimized customer service strategies.
SOMISOMI experiences peak traffic workload between 12:00 PM and 10:00 PM, with the highest workload at 8:00 PM (60.37%). Traffic is minimal during the early morning hours. This data suggests SOMISOMI is most popular during lunch, dinner, and evening hours.
Consumer segment analysis by gender and generation informs targeted marketing, product development, and positioning strategies for optimal engagement.
SOMISOMI's customer base shows a higher affinity towards women (104 index) compared to men (96 index). Gen Y shows the highest affinity (135 index), followed by Gen Z (97 index), while Gen X shows a lower affinity (69 index). This suggests that SOMISOMI resonates more strongly with women and Gen Y.