Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Sukiya performance in the Malaysia and how they change over time
See what factors influence Sukiya performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sukiya' competitors in the Malaysia
An analysis of Sukiya' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Sukiya is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Sukiya, with a market performance percentile of 96 in Malaysia, is a leading brand. This position signifies a strong market presence. Performance peers include brands in the same top tier.
Customer satisfaction reflects brand loyalty, impacting retention and revenue. Monitoring CSAT helps identify areas for service and product improvement.
Sukiya's overall customer satisfaction is 42%, up by 12.4 percentage points year-over-year. Kuala Lumpur shows the highest CSAT at 68%, with significant growth. Penang experienced a CSAT decrease.
Average check indicates customer spending habits, crucial for revenue forecasting and menu optimization, and understanding economic viability.
The overall average check for Sukiya is 34 MYR, a 39.3% increase year-over-year. Kuala Lumpur has an average check of 32.7 MYR, while Penang's is 30 MYR. Fluctuations were observed throughout the period.
Outlet count shows brand reach and growth, crucial for market penetration. Tracking distribution helps optimize expansion strategies and geographic coverage.
Sukiya has 4 outlets in Kuala Lumpur, 2 in Selangor, 2 in Malacca, 2 in Johor, 1 in Kedah, and 1 in Penang. This distribution highlights Kuala Lumpur as a key market.
Identifying competitors allows for benchmarking and strategic positioning. Understanding customer overlap informs targeted marketing and competitive strategies.
Sukiya's top competitors based on customer cross-visitation are Sushi King, KFC, ZUS Coffee, and Pizza Hut, each with a 5.36% cross-visitation rate. Kenangan Coffee has a 3.57% rate.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation, improving customer service and operational efficiency.
Sukiya experiences peak traffic between 10:00 and 21:00, with the highest workload between 12:00 and 19:00. There is no traffic between 0:00 and 7:00, and from 22:00 to 23:00.
Consumer segment analysis enables targeted marketing. Affinity insights improve positioning by aligning offers with segment-specific preferences.
Women have an affinity index of 62, while Men have an affinity index of 131. Gen Y has an affinity index of 118, and Gen Z shows an affinity index of 135.